Hrsikesa-sevanam. Not hrsika-sevanam. Hrsika means senses. So when senses are used for sense gratification, that is maya. And when senses are used for the gratification of the master of the senses, that is called bhakti. A very simple definition

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"Hṛṣīkeśa-sevanam. Not hṛṣīka-sevanam. Hṛṣīka means senses. So when senses are used for sense gratification, that is māyā. And when senses are used for the gratification of the master of the senses, that is called bhakti. A very simple definition"

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Hṛṣīkeṇa by the senses, this hṛṣīkeśa-sevanam, when you serve Hṛṣīkeśa, really master of the senses, that is called bhakti. Very simple description, definition of bhakti. Hṛṣīkeṇa... Hṛṣīkeśa-sevanam CC Madhya 19.170. Hṛṣīkeśa-sevanam. Not hṛṣīka-sevanam. Hṛṣīka means senses. So when senses are used for sense gratification, that is māyā. And when senses are used for the gratification of the master of the senses, that is called bhakti. A very simple definition. Anyone can understand.

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730415 - Lecture SB 01.08.23 - Los Angeles

I am claiming that "This is my hand, this is my leg, this is my ear." Even children says. You ask the children, "What is this?" "It is my hand." But we may claim, but actually it is not our hand. It is given for... Because I wanted to use my hands in so many ways, Kṛṣṇa has given: "All right, you take this hand. Use it." So it is gift of Kṛṣṇa.

Therefore a sane man is always conscious that "Whatever I have got in my possession, first of all, this body and senses, they are actually not mine. I have given all these possessions for utility. So if ultimately everything belongs to Kṛṣṇa, why it is not utilized for Kṛṣṇa?" That is Kṛṣṇa consciousness. That is Kṛṣṇa consciousness. That is intelligence. If I am given all these things for my use, for my sense gratification, but ultimately it belongs to Kṛṣṇa... Mamaivāṁśo jīva-bhūtaḥ BG 15.7. Everyone is part and parcel of Kṛṣṇa, so everyone's senses are also Kṛṣṇa's. So when, when the senses are utilized for Kṛṣṇa's service, that is perfection of life. And so long it is utilized for my sense gratification, it is māyā. Therefore bhakti means hṛṣīkeṇa hṛṣīkeśa-sevanaṁ bhaktir ucyate CC Madhya 19.170. Hṛṣīkeṇa by the senses, this hṛṣīkeśa-sevanam, when you serve Hṛṣīkeśa, really master of the senses, that is called bhakti. Very simple description, definition of bhakti. Hṛṣīkeṇa... Hṛṣīkeśa-sevanam CC Madhya 19.170. Hṛṣīkeśa-sevanam. Not hṛṣīka-sevanam. Hṛṣīka means senses. So when senses are used for sense gratification, that is māyā. And when senses are used for the gratification of the master of the senses, that is called bhakti. A very simple definition. Anyone can understand.

So generally, in this material world, everyone is using the senses for sense gratification. That's all. That is their bondage. That is māyā, illusion. And when he comes to Kṛṣṇa consciousness, purified, when he understands that actually these senses are meant for satisfying Kṛṣṇa, then he's liberated person, mukta. Mukta-puruṣa. Liberated person. Īhā yasya harer dāsye karmaṇā manasā vācā. When one comes to this position, that "My senses are meant for serving the master of the senses, Hṛṣīkeśa..." The master of the senses are, is sitting within your heart. In the Bhagavad-gītā it is said, sarvasya cāhaṁ hṛdi sanniviṣṭaḥ: "I am seated in everyone's heart." Mattaḥ smṛtir jñānam apohanaṁ ca: BG 15.15 "From Me remembrance, knowledge and forgetfulness is coming." So why that? Because Kṛṣṇa is so merciful, if I want to use my senses in a certain way, not my senses... It is Kṛṣṇa's, given. So Kṛṣṇa gives the chance: "All right, utilize it." Suppose I have got tongue. If I want, "Kṛṣṇa, I want to eat stool. I want to taste stool," "Yes," Kṛṣṇa will say. "Yes, you take this body of hog, and eat stool." The master is there, Kṛṣṇa.

Therefore Kṛṣṇa says, mattaḥ smṛtir jñānam apohanaṁ ca BG 15.15. He gives you the body, reminds you, "My dear living entity, you wanted to eat stool? Now you have got a proper body. Now utilize. Here is stool also." Similarly, if you want to become demigod, that also Kṛṣṇa gives you chance. Anything... There are 8,400,(000) forms of life. If you want to engage your senses in any type of body, Kṛṣṇa is giving you: "Come on. Here is the body. You take." But we become exasperated by using our senses. Ultimately we become senseless. Therefore Kṛṣṇa says, sarva-dharmān parityajya mām ekaṁ śaraṇaṁ: BG 18.66 "Don't do like this. Your senses are meant for serving Me. So you are misusing it. By misusing, you are being entrapped in different types of body; therefore to get relief from this tedious business of accepting one body and giving it up, again another body, again another... To continue this material existence, if you give up this process of sense gratification and surrender unto Me, then you are saved." This is Kṛṣṇa consciousness.