Prahlāda Mahārāja therefore says, kaumāra ācaret prājño dharmān bhāgavatān iha (SB 7.6.1). "Why? Why bhāgavata-dharma so important that I have to learn from the beginning of my life?" Now, durlabhaṁ mānuṣaṁ janma tad apy adhruvam arthadam: "This human life is very rarely obtained," durlabham. Dur means "very difficult." After many, many births, bahūnāṁ janmanām ante (BG 7.19), this human form, after evolution, we have got. Durlabham, with great difficulty we have got it. That, why it is important? Now, it is arthadam. Arthadam. Artha means meaningful or riches or something wealth. Arthadam, you can achieve arthadam. So that arthadam, although adhruvam . . . You can say, "What is the difference between human life and dog's life? They are all temporary. Why you are giving so much stress on human life, the same business: eating, sleeping, sex life and defense? So why you are giving more importance to the human life?" Now, arthadam. Yad apy adhruvam, nonpermanent, it is arthadam. Arthadam means to achieve the goal of your life. So we should not misuse it. We should teach our children to become bhāgavatam, person bhāgavatam, by reading Śrīmad-Bhāgavatam.
So we are teaching from the very beginning Bhagavad-gītā and Śrīmad-Bhāgavatam, and they are learning. That is the way. If you simply learn Śrīmad-Bhāgavatam, you get so much knowledge how things are developing, how tongue is developing, how the taste is developing, how touch is developing, how fire is working, how heat is working; from the interaction of heat and touch, how things are devel . . . Everything is explained there. Physical and spiritual, everything is there. So this is bhāgavata-dharma, to study Śrīmad-Bhāgavatam very carefully. Everything is . . . Every knowledge is there. Kiṁ vā parair īśvaraḥ (SB 1.1.2). There is no need of reading any other book. Kiṁ vā paraiḥ, in the beginning it is said. Why? Sadyo hṛdy avarudhyate īśvaraḥ. The perfection of life is to understand God. So by reading Śrīmad-Bhāgavatam, sadyaḥ, immediately, hṛdy avarudhyate īśvaraḥ: "The Supreme Personality of Godhead, by simply reading Bhāgavatam . . . He is already there, but immediately He is realized." That is perfection of life.
So Bhāgavata is so powerful that nityaṁ bhāgavata-sevayā: we have to read Śrīmad-Bhāgavatam daily, and twenty-four hours. That is the injunction: nityam. Nityam means "always." So our members especially, I mean to say, those who are inmates, they, and those who are becoming members, ordinary member or patron member, we are giving them books. Please read them carefully. Don't take books that "I am member. It is my duty to take books and keep it in the almirah." No. Read it thoroughly. Nityaṁ bhāgavata-sevayā. By regular reading of Śrīmad-Bhāgavatam, then our this material contamination becomes vanquished. Naṣṭa-prāyeṣu. Naṣṭa-prāyeṣv abhadreṣu nityaṁ bhāgavata-sevayā (SB 1.2.18).