Kṛṣṇa when He was present in the . . . upon this earth, everyone has seen. Kṛṣṇa has His temple, thousands and millions of temples, Kṛṣṇa. You can see His picture. Description is there, veṇuṁ kvaṇantam, in the Vedic literature.
- veṇuṁ kvaṇantam aravinda-dalāyatākṣaṁ
- barhāvataṁsam asitāmbuda-sundarāṅgam
- kandarpa-koṭi-kamanīya-viśeṣa-śobhaṁ
- govindam ādi-puruṣaṁ tam ahaṁ bhajāmi
- (BS 5.30)
Why? What is the difficulty to understand Kṛṣṇa? And simply if you understand Kṛṣṇa . . . Janma karma ca me divyam (BG 4.9). They are not ordinary activities. Janma karma ca me divyam—transcendental. If you simply understand Kṛṣṇa, then we can save from this botheration of repetition of birth and death. Tyaktvā dehaṁ punar janma naiti (BG 4.9). He does not accept any more this material body. Then where does he go? Mām eti: "He comes to Me, back to home, back to Godhead."
So this Kṛṣṇa consciousness movement is trying to introduce this movement in the human society. It is not meant for any particular class of men, a particular country or particular religious system. No. It is meant for everyone. That is Caitanya Mahāprabhu. Caitanya Mahāprabhu said that it is the duty of the Indians,
- bhārata-bhūmite haila manuṣya-janma yāra
- janma sārthaka kari' kara para-upakāra
- (CC Adi 9.41)
First of all make yourself perfect. You can make yourself perfect because in the Bhāratavarṣa there are this Bhagavad-gītā, Śrīmad-Bhāgavatam, Vedic literature. Just study them. And therefore we are publishing so many books on the basis of Bhagavad-gītā and Śrīmad-Bhāgavatam, and people are appreciating very much all over the world. So it is the duty of every Indian to make his life perfect by understanding Bhagavad-gītā at least, and spread the message. That is Caitanya Mahāprabhu's mission. Yāre dekha tāre kaha kṛṣṇa-upadeśa (CC Madhya 7.128). Every one of you can become a guru. He says that. Āmāra ājñāya guru hañā tāra' ei deśa. Wherever you are, you can deliver the persons, surrounding person in your neighborhood. "How can I become guru? I have no qualification." No. There is no need of qualification. Simply repeat. Yāre dekha tāre kaha kṛṣṇa-upadeśa (CC Madhya 7.128). Very simple thing. Anyone you meet: "My dear friend, just hear little." "What is that?" "Now, Kṛṣṇa is the Supreme Personality of Godhead. You kindly think of Kṛṣṇa. Just offer your obeisances to Kṛṣṇa, just become a bhakta and chant His holy name." Bas. Your guru duty is finished. So it is not very difficult task. Anyone can do this. And then everyone will be benefited. And that is Kṛṣṇa consciousness movement.