People are actually hankering after this Kṛṣṇa consciousness movement because it is the natural function of the living entity. It is not artificial. The very, I mean to, vivid example are yourselves. Your contact with me is, utmost, for the last two years, but still, you are taking very serious interest in this Kṛṣṇa consciousness movement. Why? Because it is the fundamental necessity.
Ānanda-mayo 'bhyāsāt (Vedānta-sūtra 1.1.12). Every living entity is by nature joyful, spiritually, and because he is materially covered, his joyfulness is hampered. That is the real position. Feverish condition, one becomes sick, attacked with fever—his joyfulness goes away. He becomes sick. Similarly, our natural position is joy. Ānandamayo 'bhyāsāt.
Kṛṣṇa is joyful. I am part and parcel of Kṛṣṇa; therefore I must be also joyful. That is natural. If my father is black, then I am also black. If my mother is black, I am also black. So our father, the supreme father Kṛṣṇa, is joyful. Don't you see Kṛṣṇa's attitude? Anywhere you see, Kṛṣṇa is joyful. He is not engaged in some industrial work or in some heavy machine making. He is simply playing on His flute. You see? And Rādhārāṇī is there. That is joyful nature. Ānandamayo 'bhyāsāt.
- ānanda-cinmaya-rasa-pratibhāvitābhis
- tābhir ya eva nija-rūpatayā kalābhiḥ
- goloka eva nivasaty akhilātma-bhūto
- govindam adi-puruṣaṁ tam ahaṁ bhajāmi
- (Bs. 5.37)
The Brahma-saṁhitā says that His eternal form is ānanda-cinmaya-rasa. Rasa means taste, mellow. So we are also seeking some rasa in everything—a juice. When you taste any fruit or anywhere, you are seeking after some juice, everyone. So there is another juice, which is ānanda-cinmaya, which is spiritual and simply blissful. That is Kṛṣṇa's form. Ānanda-cinmaya-rasa-pratibhāvitābhis.
And then there is expansion of ānanda-cinmaya, that spiritual bliss expansion. That expansion is ourself. He has expanded. We are that expansion, living entities. And ānanda-cinmaya-rasa-pratibhāvitābhis tabh . . . the gopīs, gopīs are also expansion. The cowherds boys, they are expansion. Everything. Kṛṣṇa has expanded Himself. Eko bahu śyāma: "One." "I am one." The Supreme Lord says: "I am one. I shall expand."
So He has expanded by His energy, by His part and parcel, and everywhere the same quality is there. But there are proportion. Just like when there is fire there is bursting out of sparks. Some of the spark are very big, some of the spark are small—some of them, very small. In this way there are proportion. Similarly, all living entities, all energy, they are all expansion of Kṛṣṇa.