Prabhupāda: What is that?
Brahmānanda: This is wording for the Certificate of Awards. The Certificate of Awards.
Prabhupāda: Ha ha. Ha ha.
Brahmānanda: So it would be printed as follows: "International Society for Kṛṣṇa Consciousness. Founder-ācārya His Divine Grace A.C. Bhaktivedanta Swami Prabhupāda. To certify that ... has attained the highest outstanding excellence in executing devotional service in the field of ... during the year 491 Caitanya Era (1976-77), this Certificate is hereby personally awarded from the hand of His Divine Grace A.C. Bhaktivedanta Swami Prabhupāda, founder-ācārya of the Society, and in witness thereof, the founder-ācārya gives his seal and signature at Śrī Māyāpur Candrodaya Mandir, West Bengal, India, on this auspicious 491st birthday anniversary of the appearance of Lord Caitanya Mahāprabhu. March 5th, 1977. Signed A.C. Bhaktivedanta Swami, GBC and Temple President."
Prabhupāda: So I think the wording is little more. It can be reduced.
Prabhupāda: Hm. That you can... Otherwise it is all right. Try to reduce the wording little more. Then it will be all right.
Harikeśa: Rohiṇī-suta Prabhu, who's probably going to win this, he never wants to come to this festival because he never wants to stop distributing your books, not for one day.
Prabhupāda: Oh. Then his certificate should be sent at least.
Brahmānanda: You said you wanted to give certain titles for different categories? So should we give you a list of...
Prabhupāda: No, you keep this place. We shall write in hand.
Hari-śauri: No title. Just the certificate.
Prabhupāda: Better you can print in script.
Brahmānanda: Yes. We have... Muralīdhara is here.
Prabhupāda: And good, good paper. Then in script we shall write the title.
Brahmānanda: So "This is to..." The title will be... He has here, "devotional service in the field of..." Let's say the field is pūjārī worship.
Prabhupāda: So keep that blank.
Brahmānanda: So that would be the title, Pūjārī Worship?
Prabhupāda: No, title...
Brahmānanda: That would be something else.
Prabhupāda: Something else.
Brahmānanda: So the title could maybe come on the top, like...
Prabhupāda: You can... Where is our paṇḍita? Call him. (chuckling) What is the meaning of kovida?
Pradyumna: "Very expert." Sevā-kovida or...
Prabhupāda: That "kovida" we shall give. "Pūjā-kovida", "Pracāra-kovida," Like that.
Pradyumna: K-o-v-i-d-a. Kovida.
Prabhupāda: "Pūjā-kovida," "pracāra-kovida," like that. We shall... "Kovida" word.
Hari-śauri: What heading does book distribution come under?
Prabhupāda: That is pracāraka. Book distributor-pracāraka, preacher.
Brahmānanda: Temple management?
Prabhupāda: That is, śrī-vigrahārādhana-nitya-nānā-śṛṅgāra-tan-man...**. "Mandira-mārjana-kovida." That is recommended. Śrī-vigrahārā... Pūjā. Ārādhana-kovida. This title. "Ārādhana-kovida," "mārjana-kovida," "pracāraka...," "pracāra-kovida." like that—three, four. Not many.
Brahmānanda: So that can go on the top of the certificate?
Prabhupāda: And one who is learned scholar, then "śāstrī," "bhakti-śāstrī."
Harikeśa: In other words, you want "ārādhana-kovida" instead of "pūjā-kovida."
Prabhupāda: Hm. This is like Bachelor of Arts, Bachelor of Science, like that. Ārādhana-kovida. A.K. (laughter) Instead of B.A., A.K. Make nice paper, nice script, and the titles should be written in handwriting so that he can frame it and keep it.
Hari-śauri: Should there be some kind of a seal?
Harikeśa: We have an ISKCON seal.
Prabhupāda: ISKCON seal or seal like that.
Hari-śauri: Yeah, that's what I meant, like...
Prabhupāda: Gradually we shall increase so that... It should be attractive. He'll like to keep it. People should be encouraged. Utsāha. Utsāha. Utsāha is an item in bhakti, first the utsāha. Just like this boy. He did not come here, so he's so utsāha, enthusiasm. So he should be encouraged. And the whole basis of the devotional service is utsāha. Just like unless there was utsāha, how a man of seventy years old, without any hope, could go to such distant place from Vṛndāvana to New York? The only platform was utsāha. So utsāha is so important thing. Means they should be encouraged, spiritual life. Utsāhān niścayād dhairyāt tat-tat-karma-pravartanāt (Upadeśāmṛta 3). All right. Thank you.