When we forget Kṛṣṇa and want to lord it over the material nature, this is called māyā. Māyā means which has no factual existence. So this idea that I shall lord it over the material nature, this is māyā.
- kṛṣṇa bhuliya jīva bhoga vañcha kare
- pāśate māyā tāre jāpaṭiyā dhare
As soon as we think of becoming the Lord and lording it over the Lord's creation, that is called māyā. And Kṛṣṇa consciousness movement is just an attempt to revive the original consciousness that "I am not the lord, but I am the servant of the Lord." This is Kṛṣṇa consciousness.
So our program is to speak on Śrīmad-Bhāgavatam in the evening and to speak in English, and in the morning we speak on Bhagavad-gītā in Hindi. So we are very much grateful to you that you are kindly trying to cooperate with this movement and hear about Kṛṣṇa. Your cooperation means you please hear about Kṛṣṇa. Bhaktivinoda Ṭhākura says, rādhā-kṛṣṇa bolo saṅge calo ei-mātra duhkhā cāi. We are simply begging you that you chant Hare Kṛṣṇa and please come along with us. This much begging we are submitting.