"Sir, please save me from this cutting." Kṛṣṇa... Īśvaraḥ sarva-bhūtānāṁ hṛd-deśe 'rjuna tiṣṭhati (BG 18.61). So this is going on.
The purpose of creation is to give the conditioned soul, the rebellious soul, who, being prakṛti, whose nature being constitutional nature is that he should be enjoyed by Kṛṣṇa, but he has taken the wrong direction, that "I'll not be enjoyed by Kṛṣṇa. I shall become Kṛṣṇa." This is... All these people, all these living entities who are in this material world, their determination is that: "Why I shall serve Kṛṣṇa? I shall become Kṛṣṇa." This is the disease. And to give us... Because He wants to become Kṛṣṇa. He cannot become Kṛṣṇa. But he is persisting. Kṛṣṇa is giving this facility. That platform of facility, material facility, is this material world. This material world.
This is the purpose. But nobody knows. Ask anybody. They'll say, "God created this universe or this cosmic manifestation." That's a fact. But why He created? That why question is answered in the Bhagavad-gītā.