The Lord never favors one and discriminates against another. Factually, He advises everyone to give up all material activities, which are by nature unstable and temporary. Because of forgetfulness of God, a man becomes an eternal victim of ignorance, which then colours all his actions. The Bhagavad-gītā (5.14) says,
The embodied spirit, master of the city of his body, does not create activities, nor does he induce people to act, nor does he create the fruits of action. All this is enacted by the modes of material nature.
Therefore all activities except those performed as a sacrifice to Lord Viṣṇu are whimsical actions done of one's own volition. They are not performed under the Supreme Lord's direction or sanction. Since such activities stem from the material modes of nature, they are automatically under nature's total control. The Supreme Lord is merely an impartial and silent witness to such activities.