Material attraction

Expressions researched:
"attraction for material" |"attraction for the material" |"attraction for these material" |"attraction for this material" |"attraction of anything material" |"attraction of false material" |"attraction of material" |"attraction of the material" |"attraction of this material" |"attraction to material" |"attraction to the material" |"attraction to this material" |"attraction with this material world" |"attractions of material" |"material attraction" |"material life is attraction" |"material lust, such attraction" |"no attraction for anything material" |"unstoppable attraction to the material glare"

Notes from the compiler: Query: "material attraction"@4

BG Chapters 13 - 18

BG 15.6, Purport:

For one who is too much attached to this material world, it is very difficult to cut that attachment, but if he takes to Kṛṣṇa consciousness there is a chance of gradually becoming detached. One has to associate himself with devotees, those who are in Kṛṣṇa consciousness. One should search out a society dedicated to Kṛṣṇa consciousness and learn how to discharge devotional service. In this way he can cut off his attachment to the material world. One cannot become detached from the attraction of the material world simply by dressing himself in saffron cloth. He must become attached to the devotional service of the Lord. Therefore one should take it very seriously that devotional service as described in the Twelfth Chapter is the only way to get out of this false representation of the real tree. In Chapter Fourteen the contamination of all kinds of processes by material nature is described. Only devotional service is described as purely transcendental.

SB Canto 1

SB 1.8.27, Purport:

The material disease is due to hankering after and lording it over material nature. This hankering is due to an interaction of the three modes of nature, and neither the Lord nor the devotees have attachment for such false enjoyment. Therefore, the Lord and the devotees are called nivṛtta-guṇa-vṛtti. The perfect nivṛtta-guṇa-vṛtti is the Supreme Lord because He never becomes attracted by the modes of material nature, whereas the living beings have such a tendency. Some of them are entrapped by the illusory attraction of material nature.

SB 1.11.36, Purport:

And as soon as a male is combined with a female, the material bondage of the living being is at once tightly interlocked by sex relation, and as a result of this, both the male's and female's attraction for sweet home, motherland, bodily offspring, society and friendship and accumulation of wealth becomes the illusory field of activities, and thus a false but indefatigable attraction for the temporary material existence, which is full of miseries, is manifest. Those who are, therefore, on the path of salvation for going back home back to Godhead, are especially advised by all scriptural instruction to become free from such paraphernalia of material attraction. And that is possible only by the association of the devotees of the Lord, who are called the mahātmās.

SB 1.13.16, Purport:

Both Mahārāja Yudhiṣṭhira and Arjuna were unhappy from the beginning of the Battle of Kurukṣetra, but even though they were unwilling to kill their own men in the fight, it had to be done as a matter of duty, for it was planned by the supreme will of Lord Śrī Kṛṣṇa. After the battle, Mahārāja Yudhiṣṭhira was unhappy over such mass killings. Practically there was none to continue the Kuru dynasty after them, the Pāṇḍavas. The only remaining hope was the child in the womb of his daughter-in-law, Uttarā, and he was also attacked by Aśvatthāmā, but by the grace of the Lord the child was saved. So after the settlement of all disturbing conditions and reestablishment of the peaceful order of the state, and after seeing the surviving child, Parīkṣit, well satisfied, Mahārāja Yudhiṣṭhira felt some relief as a human being, although he had very little attraction for material happiness, which is always illusory and temporary.

SB 1.13.56, Purport:

Dhṛtarāṣṭra had attained, by the yogic process, the stage of negation of all sorts of material reaction. The effects of the material modes of nature draw the victim to indefatigable desires of enjoying matter, but one can escape such false enjoyment by the yogic process. Every sense is always busy in searching for its food, and thus the conditioned soul is assaulted from all sides and has no chance to become steady in any pursuit. Mahārāja Yudhiṣṭhira was advised by Nārada not to disturb his uncle by attempting to bring him back home. He was now beyond the attraction of anything material. The material modes of nature (the guṇas) have their different modes of activities, but above the material modes of nature is a spiritual mode, which is absolute. Nirguṇa means without reaction. The spiritual mode and its effect are identical; therefore the spiritual quality is distinguished from its material counterpart by the word nirguṇa. After complete suspension of the material modes of nature, one is admitted to the spiritual sphere, and action dictated by the spiritual modes is called devotional service, or bhakti. Bhakti is therefore nirguṇa attained by direct contact with the Absolute.

SB Canto 2

SB 2.2.6, Purport:

When the temples are devoid of activities, the people in general become uninterested in such places, and consequently the mass of people gradually become godless, and a godless civilization is the result. Such a hellish civilization artificially increases the conditions of life, and existence becomes intolerable for everyone. The foolish leaders of a godless civilization try to devise various plans to bring about peace and prosperity in the godless world under a patent trademark of materialism, and because such attempts are illusory only, the people elect incompetent, blind leaders, one after another, who are incapable of offering solutions. If we want at all to end this anomaly of a godless civilization, we must follow the principles of revealed scriptures like the Śrīmad-Bhāgavatam and follow the instruction of a person like Śrī Śukadeva Gosvāmī who has no attraction for material gain.

SB 2.2.21, Purport:

One cannot be freed from material attraction unless he has complete understanding of the nature of spiritual life. The propaganda by a certain class of impersonalists that spiritual life is void of all varieties is dangerous propaganda to mislead the living beings into becoming more and more attracted by material enjoyments. As such, persons with a poor fund of knowledge cannot have any conception of the param, the Supreme; they try to stick to the varieties of material enjoyments, although they may flatter themselves as being Brahman-realized souls. Such less intelligent persons cannot have any conception of the param, as mentioned in this verse, and therefore they cannot reach the Supreme.

SB 2.3.19, Purport:

The camel is a kind of animal that takes pleasure in eating thorns. A person who wants to enjoy family life or the worldly life of so-called enjoyment is compared to the camel. Materialistic life is full of thorns, and so one should live only by the prescribed method of Vedic regulations just to make the best use of a bad bargain. Life in the material world is maintained by sucking one's own blood. The central point of attraction for material enjoyment is sex life. To enjoy sex life is to suck one's own blood, and there is not much more to be explained in this connection. The camel also sucks its own blood while chewing thorny twigs. The thorns the camel eats cut the tongue of the camel, and so blood begins to flow within the camel's mouth. The thorns, mixed with fresh blood, create a taste for the foolish camel, and so he enjoys the thorn-eating business with false pleasure. Similarly, the great business magnates, industrialists who work very hard to earn money by different ways and questionable means, eat the thorny results of their actions mixed with their own blood. Therefore the Bhāgavatam has situated these diseased fellows along with the camels.

SB 2.4.21, Purport:

The pure devotee thinks himself fallen into the ocean of birth and death and incessantly prays to the Lord to lift him up. He only aspires to become a speck of transcendental dust at the lotus feet of the Lord. The pure devotee, by the grace of the Lord, absolutely loses all attraction for material enjoyment, and to keep free from contamination he always thinks of the lotus feet of the Lord.

SB 2.6.34, Purport:

The Lord is a person eternally, and the devotee of the Lord is also a person eternally. Because the devotee has his sense organs even at the liberated stage, he is therefore a person always. And because the devotee's service is accepted by the Lord in full reciprocation, the Lord is also a person in His complete spiritual embodiment. The devotee's senses, being engaged in the service of the Lord, never go astray under the attraction of false material enjoyment. The plans of the devotee never go in vain, and all this is due to the faithful attachment of the devotee for the service of the Lord. This is the standard of perfection and liberation. Anyone, beginning from Brahmājī down to the human being, is at once put on the path of liberation simply by his attachment in great earnestness for the Supreme Lord, Śrī Kṛṣṇa, the primeval Lord.

SB 2.9.36, Purport:

Fire is always fire, and thus if someone touches the fire, knowingly or unknowingly, the fire will act in its own way without discrimination. The principle is: harir harati pāpāni duṣṭa-cittair api smṛtaḥ. The all-powerful Lord can purify the devotee of all sinful reactions, just as the sun can sterilize all sorts of infections by its powerful rays. "Attraction for material enjoyment cannot act upon a pure devotee of the Lord." There are hundreds and thousands of aphorisms in the revealed scriptures. Ātmārāmāś ca munayaḥ: "Even the self-realized souls are also attracted by the transcendental loving service of the Lord." Kecit kevalayā bhaktyā vāsudeva-parāyaṇāḥ: (SB 6.1.15) "Simply by hearing and chanting, one becomes a great devotee of Lord Vāsudeva."

SB Canto 3

SB 3.4.28, Purport:

Sometimes, due to inquisitiveness, devotees who are to be promoted to the abode of the Lord have some attraction for the opulence of the higher material planets above the earth, and thus they desire to see them while going up to the perfection. But the Vṛṣṇis and Bhojas were directly dispatched because they had no attraction for material planets. Śrīla Viśvanātha Cakravartī Ṭhākura also suggests that according to the Amara-kośa dictionary, ākṛti also means "signal." Lord Kṛṣṇa ordered Uddhava by signal to go to Badarikāśrama after His departure, and Uddhava, as a pure devotee of the Lord, carried out the order more faithfully than going back to Godhead, or the abode of the Lord. That was the cause of his remaining alone even after the departure of the Lord from the face of the earth.

SB 3.7.13, Purport:

The Lord, as the Supersoul residing in everyone's heart and as the Supreme Personality of Godhead in the transcendental world far beyond the material creation, is the seer of all our activities. Our activities must be so transcendentally saturated that the Lord will be kind enough to look upon us favorably and engage us in His transcendental service; then only can the senses be satisfied completely and be no longer troubled by material attraction.

SB 3.25.18, Purport:

Unless one is liberated from material contamination, one cannot engage himself in the devotional service of the Lord. In this verse, therefore, it is stated, jñāna-vairāgya-yuktena: when one is in full knowledge of one's constitutional position and is in the renounced order of life, detached from material attraction, then, by pure devotional service, bhakti-yuktena, he can engage himself as a loving servant of the Lord. Paripaśyati means that he can see everything in its right perspective. Then the influence of material nature becomes almost nil.

SB 3.26.2, Purport:

Lord Caitanya explained to Sanātana Gosvāmī the real constitutional position of the individual. He said directly that each and every individual soul is eternally a servitor of Kṛṣṇa. Jīvera 'svarūpa' haya-kṛṣṇera 'nitya-dāsa': (CC Madhya 20.108) every individual soul is eternally a servitor. When one is fixed in the understanding that he is part and parcel of the Supreme Soul and that his eternal position is to serve in association with the Supreme Lord, he becomes self-realized. This position of rightly understanding oneself cuts the knot of material attraction (hṛdaya-granthi-bhedanam). Due to false ego, or false identification of oneself with the body and the material world, one is entrapped by māyā, but as soon as one understands that he is qualitatively the same substance as the Supreme Lord because he belongs to the same category of spirit soul, and that his perpetual position is to serve, one attains ātma-darśanam and hṛdaya-granthi-bhedanam, self-realization.

SB 3.26.72, Purport:

When one is detached from the attraction of material prosperity, one can actually concentrate his mind upon the Supersoul. As long as the mind is distracted towards the material, there is no possibility of concentrating one's mind and intelligence upon the Supreme Personality of Godhead or His partial representation, Supersoul. In other words, one cannot concentrate one's mind and energy upon the Supreme unless one is detached from the material world. Following detachment from the material world, one can actually attain transcendental knowledge of the Absolute Truth.

SB 3.27.1, Purport:

As stated in the Śrīmad-Bhāgavatam, liberation means reinstatement in one's original position. The original position is one of rendering service to the Lord (bhakti-yogena, bhaktyā). When one becomes detached from material attraction and engages fully in devotional service, that is changlessness. Akartṛtvāt means not doing anything for sense gratification. When one does something at his own risk, there is a sense of proprietorship and therefore a reaction, but when one does everything for Kṛṣṇa, there is no proprietorship over the activities. By changlessness and by not claiming the proprietorship of activities, one can immediately situate himself in the transcendental position in which one is not touched by the modes of material nature, just as the reflection of the sun is unaffected by the water.

SB 3.28.7, Purport:

Etair anyaiś ca. The general yoga process entails observing the rules and regulations, practicing the different sitting postures, concentrating the mind on the vital circulation of the air and then thinking of the Supreme Personality of Godhead in His Vaikuṇṭha pastimes. This is the general process of yoga. This same concentration can be achieved by other recommended processes, and therefore anyaiś ca, other methods, also can be applied. The essential point is that the mind, which is contaminated by material attraction, has to be bridled and concentrated on the Supreme Personality of Godhead. It cannot be fixed on something void or impersonal. For this reason, so-called yoga practices of voidism and impersonalism are not recommended in any standard yoga-śāstra. The real yogī is the devotee because his mind is always concentrated on the pastimes of Lord Kṛṣṇa. Therefore Kṛṣṇa consciousness is the topmost yoga system.

SB 3.28.33, Purport:

It is recommended that the yogī visualize the laughter of the Lord after studying His smile very carefully. These particular descriptions of meditation on the smile, laughter, face, lips and teeth all indicate conclusively that God is not impersonal. It is described herein that one should meditate on the laughter or smiling of Viṣṇu. There is no other activity that can completely cleanse the heart of the devotee. The exceptional beauty of the laughter of Lord Viṣṇu is that when He smiles His small teeth, which resemble the buds of jasmine flowers, at once become reddish, reflecting His rosy lips. If the yogī is able to place the beautiful face of the Lord in the core of his heart, he will be completely satisfied. In other words, when one is absorbed in seeing the beauty of the Lord within himself, the material attraction can no longer disturb him.

SB 3.31.38, Purport:

A beautiful prostitute tried to attract him in the dead of night, but since he was situated in devotional service, in transcendental love of Godhead, Haridāsa Ṭhākura was not captivated. Rather, he turned the prostitute into a great devotee by his transcendental association. This material attraction, therefore, certainly cannot attract the Supreme Lord. When He wants to be attracted by a woman, He has to create such a woman from His own energy. That woman is Rādhārāṇī. It is explained by the Gosvāmīs that Rādhārāṇī is the manifestation of the pleasure potency of the Supreme Personality of Godhead. When the Supreme Lord wants to derive transcendental pleasure, He has to create a woman from His internal potency. Thus the tendency to be attracted by womanly beauty is natural because it exists in the spiritual world. In the material world it is reflected pervertedly, and therefore there are so many inebrieties.

SB 3.32.24, Purport:

The significance of advancement in transcendental knowledge and detachment from material attraction is exhibited in the personality of a highly advanced devotee. For him there is nothing agreeable or disagreeable because he does not act in any way for his personal sense gratification. Whatever he does, whatever he thinks, is for the satisfaction of the Personality of Godhead. Either in the material world or in the spiritual world, his equipoised mind is completely manifested. He can understand that in the material world there is nothing good; everything is bad due to its being contaminated by material nature.

SB Canto 4

SB 4.11.30, Purport:

Dhruva Mahārāja was already a liberated person because at the age of five years he had seen the Supreme Personality of Godhead. But even though liberated, he was, for the time being, afflicted by the illusion of māyā, thinking himself the brother of Uttama in the bodily concept of life. The whole material world is working on the basis of "I" and "mine." This is the root of attraction to the material world. If one is attracted by this root of illusory conceptions—"I" and "mine"—he will have to remain within this material world in different exalted or nasty positions. By the grace of Lord Kṛṣṇa, the sages and Lord Manu reminded Dhruva Mahārāja that he should not continue this material conception of "I" and "mine." Simply by devotional service unto the Lord his illusion could be eradicated without difficulty.

SB 4.24.67, Purport:

Learned persons always think that life is wasted unless they worship Lord Kṛṣṇa or become His devotee. Śrīla Rūpa Gosvāmī also says that when one becomes an advanced devotee, he understands that he should be reserved and perseverant (kṣāntiḥ) and that he should engage in the service of the Lord and not waste time (avyartha-kālatvam (Cc. Madhya 23.18-19)). He should also be detached from all material attraction (viraktiḥ), and he should not long for any material respect in return for his activities (māna-śūnyatā). He should be certain that Kṛṣṇa will bestow His mercy upon him (āśā-bandhaḥ), and he should always be very eager to serve the Lord faithfully (samutkaṇṭhā).

SB 4.25.25, Purport:

Every living entity has the freedom to be attracted by material nature or to stand as a hero and resist that attraction. It is simply a question of the living entity's being attracted or not being attracted. There is no question of his being forced to come into contact with material energy. One who can keep himself steady and resist the attraction of material nature is certainly a hero and deserves to be called a gosvāmī. Unless one is master of the senses, he cannot become a gosvāmī. The living entity can take one of two positions in this world. He may become a servant of his senses, or he may become master of them. By becoming a servant of the senses, one becomes a great material hero, and by becoming master of the senses, he becomes a gosvāmī, or spiritual hero.

SB 4.25.62, Purport:

How one becomes captivated by the association of one's dear wife is explained in this chapter by Nārada Muni. Attraction for one's wife means attraction for the material qualities. One who is attracted by the material quality of darkness is in the lowest stage of life, whereas one who is attracted by the material quality of goodness is in a better position. Sometimes we see that when a person is on the platform of material goodness, he is attracted more or less by the cultivation of knowledge. This is, of course, a better position, for knowledge gives one the preference to accept devotional service. Unless one comes to the platform of knowledge, the brahma-bhūta (SB 4.30.20) stage, one cannot advance in devotional service.

SB 4.28.64, Translation:

In this way both swans live together in the heart. When the one swan is instructed by the other, he is situated in his constitutional position. This means he regains his original Kṛṣṇa consciousness, which was lost because of his material attraction.

SB 4.29.55, Translation:

My dear King, just try to understand the allegorical position of the deer. Be fully conscious of yourself, and give up the pleasure of hearing about promotion to heavenly planets by fruitive activity. Give up household life, which is full of sex, as well as stories about such things, and take shelter of the Supreme Personality of Godhead through the mercy of the liberated souls. In this way, please give up your attraction for material existence.

SB Canto 5

SB 5.1.23, Purport:

The words māna-vardhano mahatām ("just to show honor to superiors") are very significant. Although Mahārāja Priyavrata was already a liberated person and had no attraction for material things, he engaged himself fully in governmental affairs just to show respect to Lord Brahmā. Arjuna had also acted in the same way. Arjuna had no desire to participate in political affairs or the fighting at Kurukṣetra, but when ordered to do so by the Supreme Lord, Kṛṣṇa, he executed those duties very nicely. One who always thinks of the lotus feet of the Lord is certainly above all the contamination of the material world.

SB 5.2.17, Purport:

Since King Āgnīdhra was a devotee, he actually had no attraction for material enjoyment, but because he wanted a wife for progeny and Lord Brahmā had sent Pūrvacitti for this purpose, he expertly pleased her with flattering words. Women are attracted by a man's flattering words. One who is expert in this art of flattery is called vidagdha.

SB 5.13.20, Translation:

My dear King Rahūgaṇa, you are also a victim of the external energy, being situated on the path of attraction to material pleasure. So that you may become an equal friend to all living entities, I now advise you to give up your kingly position and the rod by which you punish criminals. Give up attraction to the sense objects and take up the sword of knowledge sharpened by devotional service. Then you will be able to cut the hard knot of illusory energy and cross to the other side of the ocean of nescience.

SB 5.13.21, Purport:

An intelligent person actually interested in getting freed from the material clutches must associate with pure devotees. By such association, one can gradually become detached from the material attraction of money and women. Money and women are the basic principles of material attachment. Śrī Caitanya Mahāprabhu therefore advised those who are actually serious about returning back to Godhead to give up money and women in order to be fit to enter the kingdom of God. Money and women can be fully utilized in the service of the Lord, and one who can utilize them in this way can become freed from material bondage.

SB 5.14.44, Purport:

The attraction for material things is certainly due to illusion. There is no value in attraction to material things, for the conditioned soul is diverted by them. One's life is successful if he is absorbed in the attraction of Kṛṣṇa's strength, beauty and pastimes as described in the Tenth Canto of Śrīmad-Bhāgavatam. The Māyāvādīs are attracted to merging into the existence of the Lord, but Kṛṣṇa is more attractive than the desire to merge. The word abhavaḥ means "not to take birth again in this material world." A devotee doesn't care whether he is going to be reborn or not. He is simply satisfied with the Lord's service in any condition. That is real mukti.

SB 5.19.20, Purport:

When one is attracted by the beauty of the Supreme Personality of Godhead and his mind is always engaged at the Lord's lotus feet, he is no longer interested in subjects that do not help him in self-realization. In other words, he loses all attraction for material activities. In the Taittirīya Upaniṣad (2.7) it is said: eṣa hy evānandayati. yadā hy evaiṣa etasmin na dṛśye 'nātmye anirukte 'nilayane 'bhayaṁ pratiṣṭhāṁ vindate 'tha so 'bhayaṁ gato bhavati. A living entity becomes established in spiritual, blissful life when he fully understands that his happiness depends on spiritual self-realization, which is the basic principle of ānanda (bliss), and when he is eternally situated in the service of the Lord, who has no other lord above Him.

SB Canto 6

SB 6.1.2, Purport:

Because of the influence of the various modes of nature, the living entities have various tendencies or propensities, and therefore they are qualified to achieve various destinations. As long as one is materially attached, he wants to be elevated to the heavenly planets because of his attraction to the material world. The Supreme Personality of Godhead declares, however, "Those who worship Me come to Me." If one has no information about the Supreme Lord and His abode, one tries to be elevated only to a higher material position, but when one concludes that in this material world there is nothing but repeated birth and death, he tries to return home, back to Godhead. If one attains that destination, he need never return to this material world (yad gatvā na nivartante tad dhāma paramaṁ mama (BG 15.6)).

SB 6.2.39, Translation:

Because of a moment's association with devotees (the Viṣṇudūtas), Ajāmila detached himself from the material conception of life with determination. Thus freed from all material attraction, he immediately started for Hardwar.

SB 6.18.41, Purport:

When a woman's bodily features are attractive, when her face is beautiful and when her voice is sweet, she is naturally a trap for a man. The śāstras advise that when such a woman comes to serve a man, she should be considered to be like a dark well covered by grass. In the fields there are many such wells, and a man who does not know about them drops through the grass and falls down. Thus there are many such instructions. Since the attraction of the material world is based on attraction for women, Kaśyapa Muni thought, "Under the circumstances, who can understand the heart of a woman?" Cāṇakya Paṇḍita has also advised, viśvāso naiva kartavyaḥ strīṣu rāja-kuleṣu ca: "There are two persons one should not trust—a politician and a woman." These, of course, are authoritative śāstric injunctions, and we should therefore be very careful in our dealings with women.

SB Canto 7

SB 7.13.43, Purport:

Because of material attraction, a karmī cannot see himself. Jñānīs can discriminate between matter and spirit, but the yogīs, the best of whom are the bhakti-yogīs, want to return home, back to Godhead. The karmīs are completely in illusion, the jñānīs are neither in illusion nor in positive knowledge, but the yogīs, especially the bhakti-yogīs, are completely on the spiritual platform.

SB 7.13.43, Purport:

"One who engages in full devotional service, who does not fall down under any circumstance, at once transcends the modes of material nature and thus comes to the level of Brahman." Thus a devotee's position is secure. A devotee is at once elevated to the spiritual platform. Others, such as jñānīs and haṭha-yogīs, can only gradually ascend to the spiritual platform by nullifying their material discrimination on the platform of psychology and nullifying the false ego, by which one thinks, "I am this body, a product of matter." One must merge the false ego into the total material energy and merge the total material energy into the supreme energetic. This is the process of becoming free from material attraction.

SB Canto 8

SB 8.1.15, Purport:

The living entities are actually minute forms who are part and parcel of the Supreme Lord. The Supreme Lord is full in everything, and the small particles of the Lord are also originally qualified like Him, but because of their minute existence, they are infected by material attraction and thus entangled. We must therefore follow the instructions of the Supreme Personality of Godhead, and then, like Kṛṣṇa, who is never entangled by His material activities of creation, maintenance and annihilation, we will have nothing for which to lament (nāvasīdanti ye 'nu tam). Kṛṣṇa personally gives instructions in Bhagavad-gītā, and anyone who follows these instructions is liberated.

SB Canto 9

SB 9.10.8, Purport:

Mahārāja Daśaratha had three wives. One of them, Kaikeyī, served him very pleasingly, and he therefore wanted to give her a benediction. Kaikeyī, however, said that she would ask for the benediction when it was necessary. At the time of the coronation of Prince Rāmacandra, Kaikeyī requested her husband to enthrone her son Bharata and send Rāmacandra to the forest. Mahārāja Daśaratha, being bound by his promise, ordered Rāmacandra to go to the forest, according to the dictation of his beloved. And the Lord, as an obedient son, accepted the order immediately. He left everything without hesitation, just as a liberated soul or great yogī gives up his life without material attraction.

SB 9.19 Summary:

Without great endeavor, those with a poor fund of knowledge cannot give up sense enjoyment, especially in relation to sex, because a beautiful woman bewilders even the most learned man. King Yayāti, however, renounced worldly life and divided his property among his sons. He personally adopted the life of a mendicant, or sannyāsī, giving up all attraction to material enjoyment, and engaged himself fully in devotional service to the Lord. Thus he attained perfection. Later, when his beloved wife, Devayānī, was freed from her mistaken way of life, she also engaged herself in the devotional service of the Lord.

SB Canto 10.1 to 10.13

SB 10.10.8, Translation:

Nārada Muni said: Among all the attractions of material enjoyment, the attraction of riches bewilders one's intelligence more than having beautiful bodily features, taking birth in an aristocratic family, and being learned. When one is uneducated but falsely puffed up by wealth, the result is that one engages his wealth in enjoying wine, women and gambling.

CC Adi-lila

CC Adi 4.35, Purport:

One who has not been attracted by the transcendental beauty of rasa will certainly be dragged down into material attraction, thus to act in material contamination and progress to the darkest region of hellish life. But by understanding the conjugal love of Rādhā and Kṛṣṇa one is freed from the grip of attraction to material so-called love between man and woman. Similarly, one who understands the pure parental love of Nanda and Yaśodā for Kṛṣṇa will be saved from being dragged into material parental affection. If one accepts Kṛṣṇa as the supreme friend, the attraction of material friendship will be finished for him, and he will not be dismayed by so-called friendship with mundane wranglers. If he is attracted by servitorship to Kṛṣṇa, he will no longer have to serve the material body in the degraded status of material existence, with the false hope of becoming master in the future. Similarly, one who sees the greatness of Kṛṣṇa in neutrality will certainly never again seek the so-called relief of impersonalist or voidist philosophy.

CC Adi 5.35, Purport:

As the powerful sun, by its glowing rays, can purify all kinds of impurities, so the all-spiritual Personality of Godhead can purify all material qualities in a person He attracts. Even if one is attracted by Godhead in the mode of material lust, such attraction is converted into spiritual love of Godhead by His grace. Similarly, if one is related to the Lord in fear and animosity, he also becomes purified by the spiritual attraction of the Lord. Although God is great and the living entity small, they are spiritual individuals, and therefore as soon as there is a reciprocal exchange by the living entity's free will, at once the great spiritual being attracts the small living entity, thus freeing him from all material bondage.

CC Madhya-lila

CC Madhya 3.8, Purport:

In this connection, Śrīla Bhaktivinoda Ṭhākura says that Śrī Caitanya Mahāprabhu accepted the sannyāsa order and recommended the determination of the Avantīpura bhikṣu to engage in the service of Mukunda. He accepted the brāhmaṇa's version due to his determination to serve Mukunda. The sannyāsī dress is actually an attraction for material formality. Śrī Caitanya Mahāprabhu did not like such formality, but He wanted the essence of it—service to Mukunda. Such determination in any condition is parātma-niṣṭhā. That is required. The conclusion is that the sannyāsa order depends not on the dress but the determination to serve Mukunda.

CC Madhya 4.178, Purport:

When the living entity feels spiritual separation from Kṛṣṇa (kṛṣṇa-viraha), he has achieved the prime success of life. When one becomes disinterested in material things, he is simply experiencing the other side of attraction for material things. However, feeling separation from Kṛṣṇa and engaging in the service of the Lord to fulfill His mission constitute the best example of love of Kṛṣṇa. Śrī Caitanya Mahāprabhu wanted to point out this intense love of Kṛṣṇa exhibited by Mādhavendra Purī. All Caitanya Mahāprabhu's devotees later followed in the footsteps of Mādhavendra Purī, serving the Lord without personal considerations.

CC Madhya 20.93, Translation:

Sanātana Gosvāmī replied, "The Supreme Personality of Godhead has saved me from the sinful life of material existence. By His desire, my last piece of material attraction is now gone."

CC Madhya 22.52, Purport:

This verse appears in Śrīmad-Bhāgavatam (5.12.12). Jaḍa Bharata herein tells King Rahūgaṇa how he attained the paramahaṁsa stage. Mahārāja Rahūgaṇa, the King of Sindhu and Sauvīra, had asked Jaḍa Bharata how he had attained the paramahaṁsa stage. The King had called him to carry his palanquin, but when the King heard from paramahaṁsa Jaḍa Bharata about the supreme philosophy, he expressed surprise and asked Jaḍa Bharata how he had attained such great liberation. At that time Jaḍa Bharata informed the King how to become detached from material attraction.

Teachings of Lord Caitanya

Teachings of Lord Caitanya, Chapter 2:

"Where is your valuable blanket?" the Lord immediately inquired. Sanātana informed Him about the exchange, and the Lord loved him for this and thanked him. "You are intelligent enough, and you have now exhausted all your attraction for material wealth." In other words, the Lord accepts a person for devotional service only when he is completely free from all material possessions. The Lord then told Sanātana: "It would not look good for you to be a mendicant and beg from door to door with such a valuable blanket on your body. It is contradictory, and people would look on it with abhorrence."

Teachings of Lord Caitanya, Chapter 11:

In the Bhagavad-gītā (7.14) it is stated that material nature is so strong that it can be surmounted only by those living entities who surrender unto the lotus feet of Kṛṣṇa. Only they can cross the ocean of material existence. When a living entity forgets that he is eternally the servitor of Kṛṣṇa, that forgetfulness causes his bondage in conditioned life and his attraction for the material energy. Indeed, that attraction is the shackle of the material energy. Since it is very difficult for a person to become free as long as he desires to lord it over the material nature, it is recommended that he approach a spiritual master who can train him in devotional service. In this way he can get out of the clutches of the material nature and achieve the lotus feet of Kṛṣṇa.

Teachings of Lord Caitanya, Chapter 13:

If due to some righteous activities which provoke devotional service one acquires some faith, one takes shelter of the good association of pure devotees and is influenced by their service attitude. Then he develops attachment for hearing and chanting. By developing hearing and chanting, one can advance further and further in regulative devotional service to the Supreme Lord. As one so advances, his misgivings about devotional service and his attraction to the material world proportionately diminish. By advancing in hearing and chanting, a devotee becomes more firmly fixed in his faith. Gradually he develops a taste for devotional service, and that taste gradually develops into attachment for Kṛṣṇa. When that attachment becomes pure, it exhibits the two characteristics of bhāva (emotion) and rati (affection). When rati increases, it is called love of Godhead. Love of Godhead is the ultimate goal of human life.

Nectar of Devotion

Nectar of Devotion 18:

Rūpa Gosvāmī next describes the characteristics of a person who has actually developed his ecstatic love for Kṛṣṇa. The characteristics are as follows:

(1) He is always anxious to utilize his time in the devotional service of the Lord. He does not like to be idle. He wants service always, twenty-four hours a day, without deviation.

(2) He is always reserved and perseverant.

(3) He is always detached from all material attraction.

(4) He does not long for any material respect in return for his activities.

(5) He is always certain that Kṛṣṇa will bestow His mercy upon him.

(6) He is always very eager to serve the Lord faithfully.

(7) He is very much attached to the chanting of the holy names of the Lord.

(8) He is always eager to describe the transcendental qualities of the Lord.

(9) He is very pleased to live in a place where the Lord's pastimes are performed, e.g., Mathurā, Vṛndāvana or Dvārakā.

Nectar of Instruction

Nectar of Instruction 7, Purport:

When a person is relieved from unwanted things, he becomes fixed in executing his Kṛṣṇa activities. Indeed, he becomes attached to such activities and experiences ecstasy in executing devotional service. This is called bhāva, the preliminary awakening of dormant love of Godhead. Thus the conditioned soul becomes free from material existence and loses interest in the bodily conception of life, including material opulence, material knowledge and material attraction of all variety. At such a time one can understand who the Supreme Personality of Godhead is and what His maya is.

Krsna, The Supreme Personality of Godhead

Krsna Book 10:

Because the great sage was compassionate upon them, he wanted to finish their false enjoyment of intoxication and association with young girls and wanted them to see Lord Kṛṣṇa face to face. He conceived of cursing them as follows. He said that the attraction for material enjoyment is due to an increase of the mode of passion. A person in the material world, when favored by the material opulence of riches, generally becomes addicted to three things—intoxication, sex and gambling. Materially opulent men, being puffed up with the accumulation of wealth, also become so merciless that they indulge in killing animals by opening slaughterhouses. And they think that they themselves will never die.

Krsna Book 29:

When a person becomes attracted by Kṛṣṇa and is in full Kṛṣṇa consciousness, he does not care for any worldly duties, even though very urgent. Kṛṣṇa consciousness is so powerful that it gives everyone relief from all material activities. Śrīla Rūpa Gosvāmī has written a very nice verse wherein one gopī advises another, "My dear friend, if you desire to enjoy the company of material society, friendship and love, then please do not go to see that smiling boy Govinda who is standing on the bank of the Yamunā and playing His flute, His lips brightened by the beams of the full moonlight." Śrīla Rūpa Gosvāmī indirectly instructs that one who has been captivated by the beautiful smiling face of Kṛṣṇa has lost all attraction for material enjoyments. This is the test of advancement in Kṛṣṇa consciousness: a person advancing in Kṛṣṇa consciousness must lose interest in material activities and personal sense gratification.

Krsna Book 33:

Śukadeva Gosvāmī uses two specific words, bhaktim and parām. Bhaktiṁ parām means execution of devotional service above the neophyte stage. Those who are simply attracted to temple worship but do not know the philosophy of bhakti are in the neophyte stage. That sort of bhakti is not the perfectional stage. The perfectional stage of bhakti, or devotional service, is completely free from material contamination. The most dangerous aspect of contamination is lust, or sex life. Bhaktiṁ parām devotional service is so potent that the more one advances in this line, the more he loses his attraction for material life. One who is actually deriving benefit from hearing the rāsa-līlā dance surely achieves the transcendental position. He surely loses all traces of lust in his heart.

Krsna Book 86:

There was a householder brāhmaṇa in the city of Mithilā, the capital of the kingdom of Videha. This brāhmaṇa, whose name was Śrutadeva, was a great devotee of Lord Kṛṣṇa. Because he was fully Kṛṣṇa conscious and always engaged in the service of the Lord, he was completely peaceful in mind and detached from all material attraction. He was very learned and had no desire other than to be fully situated in Kṛṣṇa consciousness. Although in the order of householder life, he never took great pains to earn anything for his livelihood; he was satisfied with whatever he could achieve without much endeavor, and somehow or other he lived in that way. Every day he would get the necessities of life in just the quantity required, and not more. That was his destiny. The brāhmaṇa had no desire to get more than what he needed, and thus he was peacefully executing the regulative principles of a brāhmaṇa's life, as enjoined in the revealed scriptures.

Light of the Bhagavata

Light of the Bhagavata 36, Purport:

Progress in cultivating the human spirit entails the gradual disappearance of the materialistic ego. Covered by ignorance, passion, and so-called goodness, the spirit soul thinks himself all in all and is covered by a false sense of ego. Thus he falsely identifies the soul with the body, and his bodily relations with material things become the objects of his attraction. This false identification and attraction for matter gradually dry up and fade away by success in the cultivation of the human spirit. That is the effect of such higher cultivation. Progress in spiritual culture brings about the disintegration of false ego and material attraction.

Bhagavad-gita As It Is Lectures

Lecture on BG 1.26-27 -- London, July 21, 1973:

So this problem, attachment for this material world, gradually we have to cut it. That is the Vedic civilization. If you want to go back to home, back to Godhead, then at the same time, if you remain attached to this material world, so-called society, friendship and love, then it is not possible. So long you will have a pinch of attraction with this material world, there is no possibility of being transferred to the spiritual world. This is the position. Therefore by training, by education, we have to become detached. Detached, this society, friendship and love. We have to understand the falsity of this so-called society, friendship and love. It is just like... because we are being carried away by the waves of māyā.

Lecture on BG 1.32-35 -- London, July 25, 1973:

This whole Kṛṣṇa consciousness movement may be called vairāgya-vidyā. Sarvabhauma Bhaṭṭācārya, he wrote one verse on Caitanya Mahāprabhu. He wrote one hundred verses. Out of that, two verses or four verses are available. When he composed the verses eulogizing Caitanya Mahāprabhu, and it was shown to Him, because it was self-eulogization, He immediately tore up the paper. So still, the devotees collected and got two or four verses. So one of the verses written by Sarvabhauma Bhaṭṭācārya is: vairāgya-vidyā-nija-bhakti-yogam (CC Madhya 6.254). This bhakti-yoga is vairāgya-vidyā, how to teach people to be detached from this material attraction.

Lecture on BG 2.58-59 -- New York, April 27, 1966:

Vairāgya means to detach, be detached. I am a spirit, and some way or other, I am in contact with the matter. That is my trouble. The whole trouble is due to my contact with matter. Now I have to detach from this matter and to be situated in my pure conscious, spiritual state. So this is called vairāgya. This vairāgya, or detachment from material attraction, is very easily done.

Lecture on BG 2.58-59 -- New York, April 27, 1966:

Bhakti-yoga means devotional service. If it is applied, if we apply our devotional service unto the Supreme Lord Śrī Kṛṣṇa, then the result will be that janayaty āśu vairāgyam, very soon you'll be detached from this material attraction. Very soon. And jñānaṁ ca yad ahaitukam. And you'll gain also knowledge. You do not know how you have received knowledge. That is the magic. That is the magic. Because how you'll get knowledge? That is also stated in the Bhagavad-gītā.

Lecture on BG 4.14-19 -- New York, August 3, 1966:

As Kṛṣṇa advises, saṅga-varjitaḥ: "You should not have any attraction or any attachment for these worldly activities." If you have got attachment or attraction for these material activities, then you cannot have Kṛṣṇa, you cannot become Kṛṣṇa conscious. But that does not mean you should be inimical to the people of the world. No. It is your duty to give them the highest instruction, spiritual instruction, that "You become Kṛṣṇa conscious." And try your best, try your best.

Lecture on BG 6.4-12 -- New York, September 4, 1966:

So when he is situated in that practical status of spiritual realization, then he is to be understood that he is actually situated in the yoga. Not that I am going to a class and, weekly or twice weekly attending yoga class, and I remain the same thing for the so many years. No. There should be practical realization. What is that practical realization? Praśāntātmā. Praśāntātmā. The mind is calm and quiet, no more agitated by the attraction of this material encirclement. You see? So jñāna-vijñāna...kūṭastho vijitendriyaḥ. The first qualification is called vijitendriyaḥ, sense control. Advancement in the yoga system means yoga indriya-saṁyamaḥ. Yoga means to... Because our whole life is disturbed due to the senses. Senses. This material life means sense gratification. That's all. The sum and substance of materialistic life means sense gratification. Therefore advancement of material science means giving you products for your sense gratification. Unnecessarily, so many things are produced just to satisfy my senses. That is the material advancement.

Srimad-Bhagavatam Lectures

Lecture on SB 1.2.6 -- Montreal, August 3, 1968:

Kṛṣṇa's name... Kṛṣ means to become, to appear. Bhū-vācakaḥ. Or attraction. We have got attraction for material enjoying, and ṇaś ca nirvṛti-vācakaḥ. Ṇa means ānanda. Another meaning is negation. So "the Supreme Personality of Godhead, who, by His attractive features, by attraction of His bodily beauty, by attraction of His opulence, by attraction of His pastimes, so many things..." Kṛṣṇa is all-attractive. And one who is all-attractive, He is the Supreme Personality of Godhead. This is the meaning of "Kṛṣṇa."

Lecture on SB 1.2.7 -- Delhi, November 13, 1973:

So that is called vairāgya. Vāsudeve bhagavati, vairāgya. This is required. Bhaktiḥ pareśānubhavo viraktir anyatra syāt (SB 11.2.42). This is the... Bhakti means when he realizes, God realization, then naturally he becomes unattached to material activities. That is the test. Not that simply by having tilaka or kaṇṭhi, one becomes a devotee. How much he is detached to the material attraction. That is the test. That is the test. Vāsudeve bhagavati bhakti-yogaḥ prayojitaḥ janayaty āśu vairāgyam (SB 1.2.7). If he has no vairāgya, if he is still attached to material things, his devotion is not yet...

Lecture on SB 1.2.9 -- Hyderabad, April 23, 1974:

Just like Kālī-pūjā, pūjā of the goddess Kālī. The real purpose is to eat meat. Because in any other demigod worship there is no animal sacrifice. But there are some demigods, the purpose is, instead of purchasing from the slaughterhouse, if they are restricted that "You eat meat after worshiping this demigod," there will be some restriction. That is the purpose, to come in, to bring him under restriction. Otherwise it is not required at all. And you will find in the Pañcāṅga that "Today meat-eating is prohibited." Actually, it is prohibited. But those who are meat-eaters, they cannot give up. Therefore one day, restriction, this restriction, that restriction—everything to bring him under regulative principle. Because real purpose is to make him detached from this material attraction and make him promoted āpavargyasya, how to get out of this material miserable condition of life. This is called dharmasya hy āpavargyasya, not that "We have got this ceremony today, Kālī-pūjā ceremony. Let us sacrifice thousands of goats and eat and drink and enjoy." That is not the purpose. Na arthāya upakalpate. Some men... Artha means material. Paramārtha means spiritual.

Lecture on SB 1.2.22 -- Los Angeles, August 25, 1972:

So here it is said: ato vai kavayo nityaṁ bhaktiṁ paramayā mudā vāsudeve bhagavati. Therefore those who are actually in the knowledge of Kṛṣṇa consciousness, science of God, they're firmly fixed up in the devotional service of Kṛṣṇa, Vāsudeva. Vāsudeve bhagavati. Then what about the third class? The third class also, if he stick to the devotional service according to the rules and regulation, vāsudeve bhagavati bhakti-yogaḥ prayojitaḥ... (SB 1.2.7). Prayojita means "just begun." Janayaty āśu vairāgyaṁ jñānaṁ ca yad ahaitukam. Then that devotional service to Vāsudeva, Kṛṣṇa, will gradually help him how to become vairāgya, how to become detached with material attraction, and how to acquire knowledge about Kṛṣṇa. Everything will come.

Lecture on SB 1.7.8 -- Vrndavana, September 7, 1976:

So what was the qualification of Śukadeva Gosvāmī which induced Vyāsadeva to teach him this saṁhitām? Śukam adhyāpayām āsa nivṛtti-niratam: he has no more attraction for material world. That is the qualification. Nirvṛtti. There are two kinds of life: nirvṛtti and pravṛtti. Pravṛtti means materialistic, karmīs. Generally karmīs, they have got tendency to enjoy this material world. That is called pravṛtti. Pravṛtti-mārga. Pravṛttes tu... Pravṛtti is natural inclination. Anyone who has come to this material world... Pravṛttir eṣā bhūtānām. Everyone is in the pravṛtti-mārga. What is that pravṛtti-mārga? The pravṛtti-mārga is these things: sex, meat-eating, intoxication, like that. This is pravṛtti-mārga. Pravṛttir eṣā bhūtānāṁ nivṛttes tu mahā-phalām. So the whole Vedic literature is there how to make him stop this pravṛtti-mārga. That is the whole plan.

Lecture on SB 1.8.42 -- Los Angeles, May 4, 1973:

In the previous verse, Kuntī prayed that sneha-pāśam imaṁ chindhi dṛḍhaṁ pāṇḍuṣu vṛṣṇiṣu. She prayed, "My dear Lord, kindly cut off my attraction for the Pāṇḍu, Pāṇḍava family and Vṛṣṇi family." So by cutting off or giving up the attraction for material things, that is not sufficient. The Māyāvādī philosophers, they say, brahma satyaṁ jagan mithyā: "This world is false and Brahman is truth." We also say the same thing. But what is the difference? The difference is that you are living entity. You want enjoyment. Enjoyment means varieties. Without varieties you cannot enjoy.

Lecture on SB 2.1.4 -- Delhi, November 7, 1973:

The same word is being continued, apaśyatām ātma-tattvam (SB 2.1.2), "Those who are blind about ātma-tattva, the spiritual science, the knowledge of spirit soul." So these persons, those who are blind, those who are accepting this body as the self like cats and dogs, their description is given here again that deha... They are bodily, beginning from bodily cons... "I am this body." "I am American," "I am Indian," "I am this," "I am that." Deha and then apatya, children, and kalatra, wife. First of all, one deha, one body. Just like this child. His only one conception, "Yes, I am everything, this body." Gradually, when one grows, becomes youthful, there is sex desire. Therefore finding out the opposite sex, kalatra, wife, or girlfriend or boyfriend. So kalatra ādi, making the center kalatra, then ātma-sainyeṣu, we increase our attraction to this material world.

Lecture on SB 2.1.4 -- Delhi, November 7, 1973:

Just like in the morning, in the street we saw, the dogs were enjoying sex life. So in the human society, that kind of sex enjoyment, although it is now actually being done in the Western countries... I have seen it. You see? In some public parks or in beach. They don't care, becoming just like cats and dogs, no human civilization. So for human civilization, there is some restriction: the allowance, marriage. That is a civilized way. And the fact is the same, but in a civilized way there is.

But civilized or uncivilized, as soon as there is sex life, then the attraction for material world immediately increase hundred times. When one remains single, the attraction is not so strong, but when they unite, the attraction becomes very strong, because to maintain a wife, you require room, apartment, gṛha, which is called gṛha. So therefore they are called gṛhastha, "one who lives in a gṛha, in a house." Everyone lives in a house. We are also living in a house, this temple. But gṛhastha means to living with wife in the house. Na gṛhaṁ gṛham ity āhur gṛhiṇī gṛham ucyate. Simply gṛhastha does not mean to live in a room or in a house, but to live with a wife. Gṛhiṇī. So then we require apartment or room or house, according to our position. Then we require some land for producing food.

Lecture on SB 2.1.4 -- Vrndavana, March 19, 1974:

Everyone is busy to see the body. And the body, expansion of the body, is described here. Body, deha, then from the body there are children, apatya. And then, through the wife, body expands, strī. Strī means "which expands." In this material world the point of attraction is strī and puruṣa, man and woman, male and female. There is an attraction, natural. So the man wants woman, woman wants man, because there is attraction. And when, by that attraction, the man and woman is united, then the result is the children. Puṁsaḥ striyā mithunī-bhāvam etaṁ tayor mitho hṛdaya-granthim āhuḥ (SB 5.5.8). Then the attraction for this material world increases. When one is alone, he's not so much attached with the material world. But as soon as he unites with the other party, then he gets children, and the attraction increases.

Lecture on SB 2.1.4 -- Vrndavana, March 19, 1974:

The real business is that we have to withdraw our attraction for this material... That they do not know. I am a spirit soul. Being attracted by this material nature, I am now encaged within this body, and I am changing this body. Just like I am changing this body from boyhood to childhood, childhood to, from childhood to boyhood, from youthhood. In this way, I have been entangled in this transmigration of the soul. This is my problem. Bhagavān, Kṛṣṇa, says, "Real problem is janma-mṛtyu-jarā-vyādhi (BG 13.9)." This is not problem. Nowadays they have discovered so many problems. But actual problem—janma-mṛtyu-jarā-vyādhi—they are not very much serious. Therefore they have been described here as pramattaḥ, madmen. He does not know what is the real problem, but he is very busy with the superficial problems.

Lecture on SB 2.3.18-19 -- Bombay, March 23, 1977, At Cross Maidan Pandal:

Materialistic life is full of thorns, and so one should live only by the prescribed method of Vedic regulations just to make the best use of a bad bargain. Life in the material world is maintained by sucking one's own blood. The central point of attraction for material enjoyment is sex life. To enjoy sex life is to suck one's own blood, and there is not much more to be explained in this connection. The camel also sucks its own blood while chewing thorny twigs. The thorns the camel eats cut the tongue of the camel, and so blood begins to flow within the camel's mouth. The thorns, mixed with fresh blood, create a taste for the foolish camel, and so he enjoys the thorn-eating business with false pleasure. Similarly, the great business magnates, industrialists who work very hard to earn money by different ways and questionable means, eat the thorny results of their actions mixed with their own blood. Therefore the Bhāgavatam has situated these diseased fellows along with the camels.

Lecture on SB 2.4.2 -- Los Angeles, June 25, 1972:

They want salvation, to merge into the impersonal Brahman effulgence of the Lord. And yogis, they also want some mystic power. So karmī, jñānī, yogi—everyone wants something, but a devotee does not want anything. That is devotion. They know, "What shall I do with all these things?" They have no attraction for anything material. These are all material. Some, a better position, and in some lower position. That's all. Karmīs are entangled in this materialistic way of life, and the jñānīs, they are also some or less entangled. Because they have no idea what is God, they think God is impersonal. God is impersonal means there is no God. So if they have no idea of God, how to go back to kingdom of God? So they are also materialistic. Negation of material, negation. Because they are very much frustrated. Just like in your country, the hippies. The hippies means negation of a positive materialistic life. That's all. Negation. They are simply denying that "I, we don't want the way of life as our father and grandfathers are going on."

Lecture on SB 3.25.11 -- Bombay, November 11, 1974:

So this verse is that "You are, Sir, Caitanya Mahāprabhu, You are the same Kṛṣṇa. You formerly came to teach people this vairāgya." Sarva-dharmān parityajya (BG 18.66). This parityajya means vairāgya. "Don't care for all this material world. Surrender unto Me." This is vairāgya. Jñāna and vairāgya. Vāsudeve bhagavati bhakti-yogaḥ prayojitaḥ (SB 1.2.7). Bhakti-yogaḥ prayojitaḥ. If you apply bhakti-yoga to Vāsudeva-vāsudevaḥ sarvam iti (BG 7.19)—on this platform, then janayaty āśu vairāgyam. Āśu, "very soon." This is the sign of bhakti-yoga. Janayaty āśu. If a person is advancing in bhakti-yoga, the result will be that he is detached from material attraction. That is the sign.

Lecture on SB 3.25.13 -- Los Angeles, November 10, 1968:

Preyaḥ means sense gratification. We have got our senses, material senses, and we want to satisfy them without consideration, the sequence, the bad results of sense gratification. In the Bhāgavatam there is one passage in which it is stated that yan maithunādi-gṛhamedhi-sukhaṁ hi tuccham (SB 7.9.45). Persons who are conditioned in the society, friendship, and love, this is the attraction for material life. "Society, friendship and love," they think, "divinely bestowed upon man." But that, it is not divinely bestowed upon man. From spiritual point of view, it is the gift of māyā. Society, friendship and love is the gift of māyā, illusion. Actually, the society with which we associate, and friendship which we make here, and so-called love, how long? Now, supposing I am now in human society. How long I shall remain in human society? I am preparing for my next life, or the next society. I may be transferred to dog society. And I may transfer, I may be transferred to god society. That will depend on my work.

Lecture on SB 5.5.8 -- Vrndavana, October 30, 1976:

That tapasya begins, tapasā brahmacāryeṇa, brahmacārī (SB 6.1.13). That is tapasya. So if possible we should try to remain. But Kṛṣṇa consciousness is so nice if we accept Kṛṣṇa very seriously, with Kṛṣṇa anyone, either man or woman, we can remain very happy with Kṛṣṇa. Kṛṣṇa can become my friend, Kṛṣṇa can become my husband, Kṛṣṇa can become my son—whatever you want. So in this way, if we advance in Kṛṣṇa consciousness, then we can save ourselves, janasya moho 'yam. In this illusory galaxy of illusory, this material world, we may be saved, and that is wanted that we have to give up the attraction for this material world. Then there is possibility of spiritual advancement. Therefore Kṛṣṇa is canvassing personally that "You give up all these plans, sarva-dharmān parityajya mām ekaṁ śaraṇaṁ vraja (BG 18.66). That will save you from this precarious position of material world, threefold miseries, suffering after suffering after suffering."

Lecture on SB 5.6.6 -- Vrndavana, November 28, 1976:

Before leaving your, this body, you must be self-realized. That is the aim of life. Bahūnāṁ janmanām ante (BG 7.19). We have got this life, human form of life, and how to utilize this human form of life? How to achieve the vairāgya-vidyā? This is vairāgya-vidyā, no more interest in material things. That is vairāgya-vidyā. Even to the body. That is... Ṛṣabhadeva is teaching us. This is vairāgya-vidyā. Bhakti-yoga means vairāgya. Caitanya Mahāprabhu also has spoken the same thing, niṣkiñcanasya bhagavad bhajanonmukhasya. Niṣkiñcanasya. If you actually want to become a pure devotee, then you have to make this material way of life completely zero. Anyābhilāṣitā-śūnyam (Brs. 1.1.11). Then it will be possible. If you have still a pinch of attraction for material life, then it will be stopped, your promotion to the other, spiritual world. Simply attachment to Kṛṣṇa, that will make you advanced. Janma karma ca me divyaṁ yo jānāti tattvataḥ, tyaktvā deham (BG 4.9). He can, after giving up this body... Mām eti. He does not accept any more the material body. He is immediately promoted to the spiritual world and Goloka Vṛndāvana, Vaikuṇṭha. There are many millions of Vaikuṇṭha planets in the spiritual world.

Lecture on SB 6.1.1 -- Melbourne, May 21, 1975:

Religious is a kind of faith. You may accept that faith or not. That is your discretion. But Kṛṣṇa consciousness is not a kind of faith. It is an cultural institution. If you, actually, you are serious that "I must stop these inconveniences of birth, death, and old age," then you must join this Kṛṣṇa consciousness movement. That is my request. That is called nivṛtti-mārga. And gradually, you will be elevated to the topmost position, that you have no more attraction for these material things. That is possible. It is not that impossible. Simply one has got to follow the process.

Lecture on SB 6.1.15 -- Nellore, January 8, 1976:

That our miserable condition of life is due to our material attraction or pāpa, impious activities. Here it is confirmed that kevalayā bhaktyā, aghaṁ dhunvanti kārtsnyena: totally you can kill all reaction of sinful activities. And a very good example is given here: nīhāram iva bhāskaraḥ. Nīhāra means fog. In the fog you cannot see what is there in your front. But as soon as there is sunrise, immediately fog is dissipated.

Lecture on SB 6.1.47 -- Detroit, June 13, 1976:

For a person who is going back to home, back to Godhead, he should be niṣkiñcana. Niṣkiñcana means no more any material necessities. Niṣkiñcana. Niṣkiñcanasya bhagavad-bhajanomukhasya. One side, this is nirvāṇa, finished. And the other side positive. Negative side, no more material, and positive side, Kṛṣṇa. Bhagavad-bhajanonmukhasya. How to go back to home, back to Godhead to serve Kṛṣṇa—this is one side. And one side—nil, we don't want any more anything. Niṣkiñcana. For such a person, viṣayiṇāṁ sandarśanam atha yoṣitāṁ ca (CC Madhya 11.8). For such a person, if he has become captivated by the material attraction, means money and material comforts... Woman and material comforts. This is material civilization. Everyone is after woman.

Lecture on SB 7.6.10 -- New Vrindaban, June 26, 1976:

So, the beginning of instruction was kaumāra ācaret prājño dharmān bhāgavatān iha (SB 7.6.1). This material world, beginning, those who are not trained up, their beginning is hankering after union for sex. And puṁsāṁ striya mithuni-bhāvam, this is the material world, attraction, and when they are united the attraction increases, we have already discussed. In this way our attraction for material wealth, ato gṛha-kṣetra-sutāpta-vittair (SB 5.5.8). In this way material possessions, material facilities, we increase. Modern civilization is that. They are simply increasing material wants. The process is pravṛttir eṣaṁ bhūtānāṁ nivṛttes tu mahā-phalaṁ. Natural tendency is, because we have come to enjoy this material world... Conditioned soul means we wanted to enjoy this material world, not to serve anyone.

Lecture on SB 7.7.25-28 -- San Francisco, March 13, 1967:

The more you work for Kṛṣṇa, the more you feel energetic, the more you feel light. It is practical. Ask so many students. They are feeling, yes, joyful. There are so many attraction of material life. Oh, how they can forget? How they can forget? Especially in your country, there are so many facilities of material enjoyment, and how they can forget all these unless they have got some enjoyment? So it is practical. The more you engage yourself in Kṛṣṇa consciousness, the more you feel joy, joyer. That is joyful life.

Nectar of Devotion Lectures

The Nectar of Devotion -- Vrndavana, November 11, 1972:

The attraction for this material world becomes more and more tight. This is called madana, attraction by madana. But our business is not to be attracted by the glimmer of this material world, but to be attracted by Kṛṣṇa. That is Kṛṣṇa consciousness movement. Unless you become attracted by the beauty of Kṛṣṇa, we must have to be satisfied by beauty of this false beauty of this material world. Therefore Śrī Yamunācārya said that yadāvadhi mama cetaḥ kṛṣṇa-padāravindayor nava-nava-dhāma rantum āsīt: "So long I have been attracted by the beauty of Kṛṣṇa and I have begun to serve at His lotus feet, and I am getting newer, newer energy, since then, as soon as I think of sex intercourse, I want to spite on it." That is vitṛṣṇā, no more attraction... The central point of attraction of this material world is sex life, and one, when one gets detached from sex life...

Sri Caitanya-caritamrta Lectures

Lecture on CC Adi-lila 7.4 -- Mayapur, March 4, 1974:

This is the grace of Nityānanda Prabhu. Narottama dāsa Ṭhākura explains, āra kabe nitāi-cānda, karuṇā ha-ibe. Narottama dāsa Ṭhākura is aspiring for the day when Nityānanda Prabhu will be pleased upon him. Just like Jagāi-Mādhāi was delivered by the mercy of Śrī Nityānanda Prabhu, so we have to pray Nityānanda Prabhu. He's very merciful. He's so kind, Baladeva, He gives spiritual strength. Then we can approach the Supreme Lord. Therefore we chant "Nitāi-Gaura." This is the process. We cannot change this policy. Pañca-tattva must be worshiped; otherwise wherefrom we shall get...? The spiritual master... Nityānanda Prabhu is the spiritual master. Or spiritual master is the replica, representation, of Nityānanda Prabhu. So when Nityānanda Prabhu is pleased, then we become detached from this material attraction.

Lecture on CC Madhya-lila 22.11-15 -- New York, January 9, 1967:

Kṛṣṇa-bhakti pāya, tabe kṛṣṇa-nikaṭa yāya. Then his beginning of Kṛṣṇa consciousness is there. Kṛṣṇa consciousness begins from there. If by chance, in this way... Just like the football is being kicked. Some way or other, if he goes out of the line the kicking is stopped. Similarly, we also, if we get the shelter and association of a bona fide saintly person, then this business of being kicked by lust and anger is stopped by his instruction, by his advice. Santa chindanti asya mano-vyāsaṅgam ukti. The whole trouble is in the mind. Mind. Just like there is a knot. So knot is to be cut or it is to be opened. So this mental knot with this material attraction is cut by the instruction of saintly persons. The cutting weapon is instruction. Therefore one should take advantage of the instruction of saintly persons so that the knot of material attachment may be cut and the Kṛṣṇa consciousness may begin, so that his path of liberation is open.

Lecture on CC Madhya-lila 22.27-31 -- New York, January 15, 1967:

What is renunciation? Renunciation means paraṁ dṛṣṭvā nivartate (BG 2.59). One is engaged in the material activities, being attracted in it, and when he loses his attraction in this material world—he is attracted by the Supreme, Kṛṣṇa—that is renunciation. By seeing the Supreme, he rejects this. Just like sometimes we also, if we get some better type of foodstuff, then we reject inferior type of foodstuff naturally. Paraṁ dṛṣṭvā nivartate. Because, "Oh, it tastes very nice, so let me take this, reject this." Similarly, material attraction is so long..., as long as we are not in touch with Kṛṣṇa. As soon as we are in touch with Kṛṣṇa, in Kṛṣṇa consciousness, the result will be that we shall lose our material attraction. Those who are falling down from Kṛṣṇa consciousness again to the material attraction, that means they are not serious about advancing in the Kṛṣṇa consciousness. Kṛṣṇa consciousness is not ordinary thing. It is very easy. At the same time very, I mean, difficult also. Those who are not attracted by the Kṛṣṇa conscious activities, there is every chance of falling down again in the... Because he has no other alternative.

Sri Brahma-samhita Lectures

Lecture on Brahma-samhita, Verse 32 -- New York, July 26, 1971:

This material attraction is sex life. Not only human society—in animal society, in bird society, everywhere. You have seen the sparrows, the pigeons, they're having sex life three hundred times daily, you see, although they are very vegetarian. Yes. And the lion is not vegetarian, but it has got sex life only once in a year. So it is not the question of vegetarian or nonvegetarian. It is the question of understanding higher standard of knowledge. When one comes to the standard of high elevated knowledge, naturally he becomes vegetarian.

Arrival Addresses and Talks

Arrival Address -- Paris, August 11, 1975:

Our policy is not that to decry material advancement of civilization, but our instruction is that do not forget your real business, self-realization. Unfortunately, material attraction is so strong that it makes us forgetting our spiritual necessities of life. So this human form of life is given by nature for fulfilling our spiritual necessities. But if we neglect, then... Read this verse from Bhagavad-gītā. Who will read? Where he has gone, Yogeśvara? Yes, read that. Yaṁ yaṁ vāpi smaran loke tyajaty ante kalevaram (BG 8.6).

Initiation Lectures

Detroit Initiations -- Detroit, July 18, 1971:

Just like Dhruva Mahārāja. He said, "I am now completely satisfied. I have, I haven't got to ask anything, benediction." That is the progress and ultimate goal of bhakti. As soon as one is saturated with bhakti, he has no more demand, no more attraction for this material world. Not... Kṛṣṇa attraction means decreasing attraction for the material world. Go on. (chants japa) One can test his advancement for spiritual life, how he is being detached to the material life. That's all. It is not to be taken certificate from others. Just like when you eat, you haven't got to take certificate from others. You'll feel, "Yes, I'm satisfied." That's all. You don't require, while eating nicely, you don't require to take certificate: "Am I eating nicely?" You'll know yourself. (japa)

General Lectures

Lecture -- Montreal, June 26, 1968:

So tayor mitha hṛdaya-granthim āhur. As soon as a man and woman is combined together, that means the knot of material attraction becomes doubly tightened. Then they want apartment, gṛha. Ato gṛha-kṣetra. Kṣetra means... Of course, nowadays everyone is seeking after employment, but formerly nobody, there was no industry, no big business. Everyone has to produce something, foodstuff, out of the kṣetra, field. So if you become a family man you must have some source of income. That source of income is land, as Rāyarāma was explaining you. Actually the land is the source of income. If you can utilize the land, then there is everything stocked there. This same example can be given.

Lecture -- Los Angeles, November 13, 1968:

The attraction, material attraction, is stated in the Śrīmad-Bhāgavatam in many ways. In one place it is very nicely summarized what is this material attraction. The basic principle of material attraction is sex. (child crying) Pumsaḥ striya mithuni-bhavam etam (SB 5.5.8). A man is hankering after another woman, and the woman is hankering after another man. This is the basic principle of material life. Puṁsaḥ striyā mithunī-bhāvam etam. Mithunī-bhāvam means sex. Tayor mitho hrdaya-granthim. And when they actually come into sexual life, each one of them becomes too much attracted. Hṛdaya-granthim. Granthi means very hard knot: "I cannot leave you." He says, "I cannot leave you. You are my life and soul," and she says, "You are my life and soul." For a few days. (laughs) And then again divorce. You see? But the beginning is there. Basic principle of material attraction is this sex life. This is general.

Lecture 'Nobody Wants to Die' -- Boston, May 7, 1968:

Just like here, in this jīva-bhūta stage, false identification stage, we are also anxious to hear something. We are reading daily in the morning some newspaper, "This, this thing has happened there. This thing has happened here. Here is something available." But as soon you become brahma-bhūta (SB 4.30.20), you lose all interest in such nonsense things. You'll be interested to hear about Kṛṣṇa, not about the newspaper. This is called liberation. No more attraction for material engagement. Śravaṇaṁ kīrtanaṁ viṣṇoḥ. Viṣṇu means the Supreme Personality of Godhead. So your hearing, your chanting, your remembering, your acting—everything will be in connection with Viṣṇu. That is real Brahman realization stage, active stage.

1972 Conversations and Morning Walks

Room Conversation -- June 14, 1972, Los Angeles:

Prabhupāda: Jijñāsu means inquisitive. Śreya—the highest benefit of life. Uttamam-highest. Tasmād guruṁ prapadyeta jijñāsuḥ śreya uttamam. Ṣābde pare ca niṣṇātaṁ. What is the qualification of such a person? Ṣābde pare ca niṣṇātaṁ. He is completely well versed in the transcendental science. And what is the symptom that he is well versed? Brahmaṇy upaśamāśrayam. He has taken shelter of Brahma or Kṛṣṇa or God. Upāsanā-finishing all desires. These two things: he is a devotee and he has no more material desires. He must be well versed in the science, he must be a devotee, and he has no attraction for material things. These three things, if you can find, then he's perfect guru. Everything is there in the śāstra; therefore books should be consulted. If you have no books, those who are discussing books, you should approach them, you should hear them. Just like we are holding class, morning, evening. People can come here, take advantage what we are speaking, then gradually they can understand. But we cannot avoid that. That is not good idea. If I say that "I went to church. I'm not very much enlightened; therefore I give up this attempt," oh, that is not good.

1975 Conversations and Morning Walks

Morning Walk -- April 3, 1975, Mayapur:

Brahmānanda: You have written that Mahā-Viṣṇu has some attraction to the material world?

Prabhupāda: No, He has no attraction. You have got attraction. Therefore He creates. Mahā-Viṣṇu knows, or Kṛṣṇa knows that "These rascals will have attraction for this material... All right, let Me arrange." He has no attraction. Why He'll have attraction?

Room Coversation with Psychiatrist and Indian Boy -- May 12, 1975, Perth:

Devotee: Śrīla Prabhupāda, does the soul, the ghost, enter into the other man's body? The soul is occupying one body, and the ghost, as another soul, does he enter that body? There's two souls in the one body?

Prabhupāda: Not exactly enters, but he catches the body. But because the ghost has no gross body—he has got his subtle body, mind, intelligence, and ego—you cannot see him, how he has attacked that body. You cannot see the body of mind, intelligence. You know I have got my mind; I know you have got your mind. But you do not see my mind; I do not see your mind. So ghost is within the subtle body: mind, intelligence, and ego. So with that subtle body, he attacks the man, but you cannot see. He does not enter into him. The enter is the soul within the body. Therefore sometimes ghost is walking in the room. We cannot see. But he takes away something. We see that the thing is going away. (laughter) Because you cannot see his gross body. And because he hasn't got gross body, he can move very swiftly. Now he is here; he can go ten miles away immediately. But there is ghost. And they attack specially woman.

Paramahaṁsa: Is that because the women are weaker?

Prabhupāda: No. Woman is attractive for any man, even in ghostly life. The other day, who was telling that a big poet of India, he said that "God's most wonderful creation is woman's body"?

Śrutakīrti: I think Brahmānanda Mahārāja mentioned? Acyutānanda.

Prabhupāda: So, everyone is attracted with the woman's body. In your country I have seen the advertisement: "bottomless," "topless..." That is the material attraction. Everyone is in this material world on account of attachment. And similarly, for woman, the man's body is beautiful. So in this way both of them are attached to one another. That is the basic principle of material life. Yan maithunādi-gṛhamedhi-sukhaṁ hi tuccham kaṇḍūyanena karayor iva duḥkha-duḥkham (SB 7.9.45). They become attached. On account of sex life, they become more attached, and therefore both of them remain almost perpetually in this material world, and to satisfy different desires they transmigrate from one body to another.

Morning Walks -- June 18-19, 1975, Honolulu:

Prabhupāda: My attraction for family is not for their benefit. By my sense gratification the family members help me, therefore I am attracted. The wife gives me pleasure; therefore I like wife. The wife also likes husband because husband gives pleasure. Otherwise, there is no attraction. As soon as the husband and wife fails to give pleasure, divorce. The son goes out. The daughter goes out. So everyone is prone to some attraction. So if you keep them in the material attraction, then you can change the name; the disease will continue. That is the difficulty. You can change the name from this ism to that ism but every ism is material. Mūḍhā nābhijānāti. That is also... "The mūḍhā, these rascal, they do not know mām, Me, Kṛṣṇa," param avyayam, "inexhaustible pleasure." Kṛṣṇa is the reservoir of all pleasure. In the Vṛndāvana there is sporting. There is association with young girls, father, mother. Everything is exactly like this. And in any circumstance they are happy. It is not that in Vṛndāvana Kṛṣṇa is a sannyāsī. He cannot see the face of woman. It is not like that. (chuckles) But because it is spiritual, it is all-attractive. There are also the trees, animals, the river, the fruits, the flowers, the father, the mother, the beloved girls, beloved boys, sporting among the cowherd boys, going to the forest, the cows and calves, everything. So that attraction is required. The Māyāvādī philosophers, they are thinking, "Again attraction like this? So make it zero, no attraction. Become zero." So their philosophy is zero philosophy. That is also no information of the spiritual world, Buddha philosophy and Māyāvāda philosophy, śūnyavādī, nirviśeṣa, without varieties or zero. Without varieties means zero. So two philosophers. But therefore they invent: "Anything is all right." They invent. After all, they want zeroism. (break) ...pārtha yogaṁ yuñjan mad-āśrayaḥ. (break) ...one increases the attraction for Kṛṣṇa, they will never be happy. (break) ...simply changing attraction on the material platform under different names.

Morning Walk -- July 12, 1975, Philadelphia:

Prabhupāda: ...already very much attraction for this material world. That is called māyā. And when we are involved with these things, material prosperity, then we become more involved. On account of our material attachment, we are getting repetition of birth and death in different forms of life, and these attractions are making us more and more involved. māyāra vaibhava. People are becoming illusioned, "I am American. My country is so rich. I shall live here." But you cannot live. He is preparing for another body. So therefore Bhaktivinoda Ṭhākura says, anitya soṁsāre, moha janamiya, jība ke karaye gadha. Anityad means we shall not be able to stay. Unnecessarily, we are becoming involved in this material world.

Morning Walk -- December 24, 1975, Bombay:

Lokanātha: So then what is basic difference between human body, I mean man's body and woman's body, which attracts each other?

Prabhupāda: Because if you want to be attracted, God has made in such a way that both of them are attractive to one another. That's all. You want to be attracted; therefore woman is made attractive. And the woman wants to be attracted; man is attractive. This is nature's arrangement so that you may be bound up by this attraction. Tayor miṭha hṛdaya-granthiḥ mām. You are already bound up, and by this attraction you will be more tightly bound up. Puṁsāṁ striyā mithuni-bhāvam etad. The whole material attraction means a man's attraction for woman and a woman's attraction for man. But when they are seeking, "Where is woman, where is woman, where is woman," and the woman is seeking, they come here to make this business. Huh? And when they are actually attracted or united, then this bondage, material bondage, will become more tight.

1976 Conversations and Morning Walks

Morning Walk -- June 9, 1976, Los Angeles:

Rāmeśvara: Devotees once told me you said that the demigods like this movement very much so that they're standing in line to take their birth in the Kṛṣṇa consciousness movement.

Prabhupāda: Yes. They like to come here on this planet. Just like you Kṛṣṇa conscious men, you are very much enthusiastic to go to India. India has no material attraction, but why our men wanted to go to India in spite of so many difficulties? Similarly, in the higher planet, heavenly planet, they are so much engrossed with material happiness that there is no facility. But here there is facility, in this earth, Bhūrloka. Bhogaiśvarya-prasaktānāṁ tayāpahṛta-cetasām (BG 2.44). One who is too much attached to material convenience and everything, they have no opportunity for Kṛṣṇa consciousness.

1977 Conversations and Morning Walks

Morning Conversation -- June 23, 1977, Vrndavana:

Prabhupāda: (pause) No, typing I was doing in my own mind. Some songs I was recording. Typing not from this. That, I was seeing book, that's all.

Tamāla Kṛṣṇa: So you mean you would translate and then type it immediately.

Prabhupāda: From writing I was typing. (pause) Flies are more cunning.

Tamāla Kṛṣṇa: Yeah. (break)

Prabhupāda: ...material body. So as soon as there is material attraction, the village organization will not stand because the other material attraction is industry. So because he's materially attracted, he'll say that "If I do industry, I get hundred rupees. Why shall I plow for five rupees?" That simply they do not know. Gandhi's plan failed there. If materially they are after material enjoyment, so if he gets hundred rupees, he thinks that "I will enjoy more. Why shall I be sticking to the service?" Then the village program will fail. They will go for the hundred rupees. That civilization they do not know. After all, they are all rascals. They won't take lesson from us or from the Vedic culture. Therefore it is failure.

1968 Correspondence

Letter to Rayarama -- Seattle 17 October, 1968:

The defect of the modern civilization that everyone is earning money undoubtedly in large volumes, but he does not know how to spend. He is spending simply for sense gratification and the last word of sense gratification is sex, therefore all money is being spent up for intoxication and sexual life, nudey dance, nudey theater, in so many ways. That means they are spoiling their human source of energy. Next point, one should be so trained up that within the heart he will be freed from all material attraction, but so long the body is there, to keep the body and soul together, he has to work like ordinary man. Next point, the society, friendship and love of material existence may be accepted without any attraction, and whatever the so-called society, friendship and love wants to take service from us, one should simply say, yes, it is very nice, but actually he should give more importance for spiritual advancement of life.

1972 Correspondence

Letter to Bhavananda -- Sydney 4 April, 1972:

I beg to acknowledge receipt of your letter dated March 27, 1972, and with great sorrow I have noted the contents. I had also very much affection for Amrtananda, but if, as you report, there was some connection with Krishna at the last moment, then we have not to doubt that he will get good opportunity to advance further in Krishna Consciousness, so let us not lament. I understand there was some unstoppable attraction to the material glare, but at the same time he was strongly attracted to Krishna, so there was some very great conflict, and because he was weak in his mind he succumbed. So I think he may now get better opportunity to take it up, because he has become my disciple and has rendered some good service to Krishna.

1974 Correspondence

Letter to Radha-Kanta -- Vrindaban 20 August, 1974:

I beg to acknowledge receipt of your letter dated July 1974 hand delivered. You should understand that when you sat at the fire sacrifice upon your initiation, you made a vow to the Spiritual Master at that time. So, you should not break these vows. You say that you appreciate the association of devotees but how will you withstand the material attraction? If you are not chanting Hare Krishna offenselessly and regularly? Affection for the spiritual master and following the instructions of the Spiritual Master is the same. My instruction is that all of my disciples must attend the mangala arati and chant 16 rounds daily.

Letter to Mr. Seibert -- Bombay 22 November, 1974:

I am in due reciept of your letter dated September 27th, 1974. I am glad to hear that you are determined to fight maya and take up this Krishna Consciousness philosophy. So go on reading my books and attending the temple regularly. By this process your spiritual life will develop. You should also be sure to chant 16 rounds on your beads if possible. This is the recommended way to become Krishna Conscious in this age of Kali. In this age it is very difficult to become God Conscious, but if we receive the grace of Lord Caitanya Mahaprabhu who is the most merciful of all incarnations, as certified by Srila Rupa Goswami, then certainly we will be successful in our attempt for spiritual life. So this is the movement of Lord Caitanya Mahaprabhu and if you take advantage of it you will see how your attraction to material life diminishes in proportion to your attraction for Krishna, which will increase more and more.

1975 Correspondence

Letter to Bhakta Steven Knapp -- Bombay 18 December, 1975:

I beg to acknowledge receipt of your long letter how you are appreciating this philosophy. It is said in the Bhagavad-gita that out of thousands of men, only one takes an interest in the perfection of human life. The perfection of human life is to develop one's dormant love for God, and thus be released from the terrible cycle of birth and death. People are so foolish that they simply waste time in temporary pursuits of material happiness, eating, sleeping, defending and enjoying sex life. Especially sex life. The sum and substance of material life is attraction for the opposite sex. The sum and substance of spiritual life is attraction to Krishna.