View source for So this attainment of transcendental loving devotional service to the Lord is the goal of life, and it can be achieved very easily for one who lives in Mathura-mandala even for a few seconds

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{{terms|"So this attainment of transcendental loving devotional service to the Lord is the goal of life, and it can be achieved very easily for one who lives in Mathurā-maṇḍala even for a few seconds"}}
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[[Category:This]]
[[Category:Attain]]
[[Category:Transcendental Devotional Service]]
[[Category:Loving Devotional Service]]
[[Category:Lord]]
[[Category:Goal of Life]]
[[Category:Can Be]]
[[Category:Achieve]]
[[Category:Very Easily]]
[[Category:For]]
[[Category:One Who]]
[[Category:Mathura]]
[[Category:Even]]
[[Category:For A Few]]
[[Category:Second]]
[[Category:The Nectar of Devotion Chapter 13 - The Maha-mantra]]
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<h2>Other Books by Srila Prabhupada</h2>
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<h3>Nectar of Devotion</h3>
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After attaining this liberated stage, one has to become engaged in devotional service to the Lord. After attainment of the brahma-bhūta (liberation) stage one can further advance to engagement in devotional service. So this attainment of transcendental loving devotional service to the Lord is the goal of life, and it can be achieved very easily for one who lives in Mathurā-maṇḍala even for a few seconds.
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[[Vanisource:NOD 13 (1970)|Nectar of Devotion, 13]]
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Caitanya Mahāprabhu has recommended that everyone chant the Hare Kṛṣṇa mantra just to cleanse the dust from the heart. If the dust of the heart is cleansed away, then one can actually understand the importance of the holy name. For persons who are not inclined to clean the dust from their heart and want to keep things as they are, it is not possible to derive the transcendental result of chanting the Hare Kṛṣṇa mantra. One should, therefore, be encouraged to develop his service attitude toward the Lord, because this will help him to chant without any offense. And so, under the guidance of a spiritual master, the disciple is trained simultaneously to render service and at the same time to chant the Hare Kṛṣṇa mantra. As soon as one develops his spontaneous service attitude, he can immediately understand the transcendental nature of the holy names of the mahā-mantra.

In the Padma Purāṇa there is a statement about the importance of living at holy places like Mathurā or Dvārakā. It is stated there: "To travel to different places of pilgrimage means to attain emancipation from material bondage. This emancipation, however, is not the highest perfectional stage. After attaining this liberated stage, one has to become engaged in devotional service to the Lord. After attainment of the brahma-bhūta (liberation) stage one can further advance to engagement in devotional service. So this attainment of transcendental loving devotional service to the Lord is the goal of life, and it can be achieved very easily for one who lives in Mathurā-maṇḍala even for a few seconds."

It is further said: "Who is that person who will not agree to worship the land of Mathurā? Mathurā can deliver all the desires and ambitions of the fruitive workers and of the salvationists, who desire to become one with the supreme Brahman. Certainly Mathurā will deliver the desires of the devotees, who simply aspire to be engaged in the devotional service of the Lord." In the Vedic literature it is also stated: "How wonderful it is that simply by residing in Mathurā even for one day, one can achieve a transcendental loving attitude toward the Supreme Personality of Godhead! This land of Mathurā must be more glorious than Vaikuṇṭha-dhāma, the kingdom of God!"

Rūpa Gosvāmī has stated that the five kinds of devotional activities—namely, residing in Mathurā, worshiping the Deity of the Lord, reciting Śrīmad-Bhāgavatam, serving a devotee, and chanting the Hare Kṛṣṇa mantra—are so potent that a small attachment for any one of these five items can arouse devotional ecstasy even in a neophyte.

Regarding worship of the form of the Lord, or Deity, Rūpa Gosvāmī has written the following verse: "My dear friends, if you still have any desire to enjoy the company of your friends within this material world, then don't look upon the form of Kṛṣṇa, who is standing on the bank of Keśī-ghāṭ (a bathing place in Vṛndāvana). He is known as Govinda, and His eyes are very enchanting. He is playing upon His flute, and on His head there is a peacock feather. And His whole body is illuminated by the moonlight in the sky."
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