Gopāla Kṛṣṇa: Actually the BBT's turnover now is around four lakhs. A year ago we opened this BBT account with only two thousand rupees in the bank. Now it's gone to four lakhs.
Prabhupāda: Books which are sellable, you can print in quantity. That will be cheaper. These books I think will be...
Gopāla Kṛṣṇa: Yes. We're going to sell this for one rupee, fifty paisa.
Prabhupāda: (Hindi)
Indian: Yes. Prabhupāda, I am taking two books. (mixed Hindi and English)
Gopāla Kṛṣṇa: Well, we purposely did not have a spine here. We wanted to keep the cost low. You know you cannot get everything. If you want to keep the cost low, then you have to make some small sacrifice.
Prabhupāda: (yawns) We want first quality.
Gopāla Kṛṣṇa: But for Hindi books, Śrīla Prabhupāda, we find pricing is also very important. Because in Hindi and Bengali books, they cannot sell for more than a rupee or rupee, fifty. In English books...
Prabhupāda: So at what price you are selling?
Gopāla Kṛṣṇa: This is costing us seventy-eight paisa. So BBT will sell it to the temples for eighty paisa, and the temples are free to sell it for one, one-fifty. So we're charging reasonable price, so we can go after quantity.
Prabhupāda: No, if it can be sold at two rupees, you spend little more.