Our basic Mission is to propagate the Sankirtan Movement (chanting of the Holy Names of God) all around the world as was recommended by the Incarnation of the Lord, Sri Chaitanya Mahaprabhu. People in this age are reluctant very much to understand about God consciousness on account of their unfortunate condition of life. They are working hard day and night simply for sense gratification. But this transcendental vibration of Sankirtan will knock at the door of their hearts for spiritual awakening. Therefore, they should be given the chance for this opportunity.
It is not recommended that a Krishna Conscious devotee go into seclusion for chanting by himself and thereby gaining salvation for himself alone. Our duty and religious obligation is to go out into the streets where the people in general can hear the chanting and see the dancing. We have already seen practically how by this process many, many boys and girls of America and Europe have been saved from the immoral practices of this age and have now dedicated their lives to the service of Krishna.