Lord Caitanya is Kṛṣṇa. Kṛṣṇa says that sarva-dharmān parityajya mām ekaṁ śaraṇaṁ vraja (BG 18.66). People misunderstood. Therefore Caitanya came. He took sannyāsa so that . . . it is the custom in our country that a sannyāsī is offered respect. That is our Vedic system. If one does not show any respect to a sannyāsī, he has to fast one day. That is the injunction. Still, India, they do not disrespect a sannyāsī, although many so-called sannyāsīs, they are taking advantage of this. That is another subject. So Caitanya Mahāprabhu accepted sannyāsa so that people may respect Him. And simply by respecting Him, he'll be liberated. He is so kind.
So Rūpa Gosvāmī, he offers his respect to Caitanya Mahāprabhu. He was prime minister in Nawab Hussain Shah's government. He retired and took to the path of Lord Caitanya. And when he first met at Allahabad, he offered this prayer: namo mahā-vadānyāya kṛṣṇa-prema-pradāya te (CC Madhya 19.53): "My dear Lord, You are so munificent, You are so liberal than all incarnations. You are liberal, you are merciful than Kṛṣṇa also." So namo mahā-vadānyāya kṛṣṇa-prema-pradāya te: "You are offering love of Kṛṣṇa. It is so difficult to understand Kṛṣṇa, but You are so kind that You are directly offering love of Kṛṣṇa." Not only understanding, but also developing your dormant love for Kṛṣṇa.