So Prahlāda Mahārāja analyzes that "These things cannot help you." If you think that "I am very rich man. I can purchase God..." Generally they think so, that by riches one can purchase God. Then dhana abhijana. Abhijana means aristocratic family, big connection with big, big men. That is called abhijana. Just like Rūpa Gosvāmī. Rūpa Gosvāmī was minister. So he was connected with very big, big family. Tyaktvā tūrṇam aśeṣa-maṇḍala-pati-śreṇīm. This Rūpa Gosvāmī gave up this aristocratic position. Because he was minister, his connection with big, big zamindars, big, big businessmen, big, big Nawabs, he could not mix with ordinary men. But he gave up everything. The same example, as Prahlāda Mahārāja says, abhijana—"These are useless." So Rūpa Gosvāmī gave example, tyaktvā tūrṇam aśeṣa-maṇḍala-pati-sreṇīṁ sadā tucchavat. Tucchavat: "Eh... It has no value, insignificant." Gave up. The same line... This is called disciplic succession. Many millions of years, the Prahlāda Mahārāja said that abhijana: "By these things you cannot achieve the platform of devotional service." And many, many millions of years after, so Rūpa Gosvāmī, Sanātana Gosvāmī also showed the same example. Tyaktvā tūrṇam aśeṣa-maṇḍala-pati-sreṇīṁ sadā tucchavat. This is called paramparā system. Not that "Millions of years ago Prahlāda Mahārāja, what he did, that is now gone. Now something new should be introduced." No, it cannot be changed even millions of years after. This is called paramparā system. Kṛṣṇa said, "Millions of years ago I spoke this Bhagavad-gītā yoga process to sun-god." Imaṁ vivasvate yogaṁ proktavān aham. The same aham, Kṛṣṇa, He spoke millions and trillions of years ago to sun-god. So nothing new. Kṛṣṇa consciousness is not a new, manufactured method. No. It is the oldest.
So Prahlāda Mahārāja also, the same, same thing, abhijana, rūpa. Rūpa means personal beauty. "I am very beautiful that Kṛṣṇa will be attracted." Kṛṣṇa has many, many thousands of beautiful wives and friends. In Vṛndāvana He had many, many beautiful girl friends, the gopīs. And in Dvārakā He had many, many beautiful queens, 16,108, counting—Lakṣmīs. They are all goddess of fortune. That is Kṛṣṇa. Lakṣmī-sahasra-śata-sambhrama sevyamānaṁ govindam ādi-puruṣaṁ tam ahaṁ bhajāmi (Bs. 5.29). Kṛṣṇa, He's not after beauty, but beauty is after Him. That is Kṛṣṇa. Not Kṛṣṇa is after beauty. The materialistic person, they think that Kṛṣṇa was so much fond of beautiful woman. No, no. That is not the fact. The beautiful women were after Kṛṣṇa. That is Kṛṣṇa. Kṛṣṇa is so beautiful... Kandarpa-koṭi-kamanīya-viśeṣa-śobhaṁ (Bs. 5.30). Kandarpa. Kandarpa means Cupid. We have heard the name of Cupid, very beautiful, attractive. But He is kandarpa-koṭi-kamanīya viśeṣa-śobhaṁ govindam ādi-puruṣaṁ tam ahaṁ bhajāmi. Kṛṣṇa does not want any beauty for His satisfaction. He's self-satisfied. But devotees, beautiful devotees, rich devotees, aristocratic devotees, perfect devotees, they are after... That is... He's self-satisfied. He doesn't require. These... Just like when these foolish people read Śrīmad-Bhāgavatam and it is said that Kṛṣṇa had sixteen thousand wives, queens, so they think that an ordinary man, one who keeps more than one wife, he is considered to be very lusty. No, no. That is not the fact.