So we have to reverse the process. Kāmais tais tair hṛta-jñānāḥ (BG 7.20). We should not be lost of all senses, influenced by this material lust. We have to revert ourself, we have to rectify the lust into love. And if we love God, then we love everything. And without loving God, if you want to love something else, that is nonsense. You cannot love. Therefore we find practically there is so much love between a boy and girl. And just after two years, oh, divorce: "Go to hell." Because there is no love. It is simply lust. We do not know what is love. Simply you are playing with lust, and lust, as soon as you do not satisfy my senses to my satisfaction, then there is anger, krodha, or wrath. And out... Then illusion. Then out of wrath, you give..., you separate with me, I separate with you. So basically there is no love.
So these people who are, who have become the play dolls of this lust, they are called "lost all senses." Kāmais tais tair hṛta-jñānāḥ (BG 7.20). Hṛta-jñānaḥ means "one who has lost his good sense." They want to worship this or that or this or that, this or that. But taṁ taṁ niyamam āsthāya prakṛtyā niyatāḥ svayā. And there are rules and regulations. In the scriptures for worshiping many other demigods there are rules and regulations. So why? You can question, "Why the Vedic literature recommends the worship of other demigods?" There is necessity. There is necessity because people are... Generally, they want to love something, so they are given some opportunity. These demigods are just like treated as the different, I mean to say, officers of the Supreme Lord. Just like government has got so many officers in different branches of management, similarly... Those who do not know, that is a different thing. Similarly, for this material world, there are different directors, managers. Just like the Indra. He is controlling the clouds. Candra, he is controlling this light. Sūrya, he is controlling the heat. So they are all government officers, or Kṛṣṇa's officers. They are actually performing. We simply, I mean to say, flash away, "Oh, this is nature. This is nature. This is nature." Oh, nature is not my father's servant. There is nature's father also, nature's master also. You'll find in the Bhagavad-gītā, mayādhyakṣeṇa prakṛtiḥ sūyate sa-carācaram (BG 9.10). Oh, there is rules. There are rules and regulations of conducting this nature's way.