We have to see through the śastra, not by our blunt eyes and senses, that is useless, adukik. Those who are bringing spiritual master as spiritual matter to be, to be subjected to the experimental knowledge, it is not possible. Experimental knowledge is defective, therefore we have to understand spiritual subject matter, śastra-yonitvāt. The Vedānta-sūtra says, you have to learn from the śastra. So here Kṛṣṇa says that everything can be converted into Brahma. It is a fact, sarvaṁ khalv idaṁ brahma. How to realise, that is Kṛṣṇa consciousness. That is described in the Bhagavad-gītā very nicely. Just like Kṛṣṇa says, everything is Kṛṣṇa, how to realise? The Kṛṣṇa says those who are not very advanced they have been advised to understand Kṛṣṇa, how? Raso 'ham apsu kaunteya, (BG 7.8) my dear Arjuna, I am the taste of the water. Begin like that. Raso 'ham apsu kaunteya, apsu, in liquid, any liquid thing you have some taste, otherwise how you will drink the liquid things. You have got some, everything has got taste. The whole world is full of taste, unless there is taste no one can be inclined to enjoy something. Anything you take. Therefore sex life is called ādi-rasa, the original taste. So in the water, when we drink water, or milk, or even wine, any liquid thing, if you simply try to practice this, that this taste where what I am enjoying that is Kṛṣṇa. That begins Kṛṣṇa consciousness. It is not very difficult, everyone can do that. If you cannot chant, if you cannot hear about Kṛṣṇa, if you cannot understand about Kṛṣṇa because the devotional method is, śravaṇaṁ kīrtanaṁ viṣṇoḥ smaraṇaṁ pāda-sevanam. (SB 7.5.23-24)
So to hear about Kṛṣṇa it does not appeal to everyone. Kṛṣṇa is fighting in the battlefield of Kurukṣetra and Kṛṣṇa is playing on the courtyard of Yaśodāmayī. There are so many description in the Śrīmad-Bhāgavatam, ordinary less intelligent man they cannot understand that the Paraṁ Brahma, supreme Brahma can crawl in the courtyard of mother Yaśodā. It is very difficult for them to understand. Therefore the 10th Canto of Śrīmad-Bhāgavatam there is description of Kṛṣṇa's activities because unless one understands what is Kṛṣṇa, he is not interested in the activities of Kṛṣṇa. But those who are devotees they know that Kṛṣṇa's and Kṛṣṇa's activities are one and the same. Absolute. So if we cannot understand Kṛṣṇa, Kṛṣṇa is so kind that he descends and plays in so many ways, if we simply hear about Kṛṣṇa, then that means that we associate with Kṛṣṇa, chanting of Kṛṣṇa, Hare Krishna nāma is Kṛṣṇa, nāma-cintāmaṇi-kṛṣṇaḥ caitanya-rasa-vigrahaḥ. (CC Madhya 17.133) these are the statement of the śastra. Kṛṣṇa's name, cintāmaṇi is spiritual, it is not material. You cannot go on chanting on any material name. Mr John, Mr John, Mr John, you will be tired. But you go on chanting Hare Krishna, 24 hours you will never be tired. That is the difference, they do not understand. And the more you chant you relish, otherwise these European and American boys and girls four or five years ago. They did not know what is Kṛṣṇa or what is Kṛṣṇa's name, and now they are chanting all over the world. This is a fact. One priest, Christian priest he was astonished, in Boston. He issued one pamphlet, he said, that these boys they are our boys some of them are coming from Christian family or Jewish family. But before this, before they are taking to Kṛṣṇa consciousness they did not care for anything, Bible or church or . . . never. Now how is that, these boys are mad after God?
Therefore it is a fact, that Kṛṣṇa and Kṛṣṇa's name there is no difference. Here in the material world, if you want, if you are thirsty, if you want water, if you simply chant, water, water, water. That will not satisfy you. You require water, the fact. But spiritually when you chant Kṛṣṇa, you relish Kṛṣṇa. Nāma-cintāmaṇi-kṛṣṇaḥ. That is because Kṛṣṇa and Kṛṣṇa's name is not different. So, as we advance in realisation then we can understand that everything is Kṛṣṇa, that is described here. Brahmārpaṇaṁ brahma havir brahmāgnau brahmaṇā hutam (BG 4.24). Because everything is Kṛṣṇa's energy, the same example. Just like the fire, has got two energies. Heat and light. So whenever there is heat there must be fire and where there is light there must be fire. You cannot say that heat is here, light is here but fire is not here. That you cannot say. As soon as, even smoke is there, the fire is there. Even the smoke, this māyā external energy is considered as the smoke of the fire but in the smoke also you can perceive fire. And in the light also you can perceive fire, in heat also you can perceive fire.