He'll get a life, human being, in a very rich family or in a very pious family. Those who are more advanced, they will get their next birth in a pious brahmin family, very pure brahmiṇ family or Vaiṣṇava family. That is called śucīnām. And śrīmatām. Śrī means wealth or beauty. Very rich family, beautiful body he will get. So those who have got their birth in high-class brahmin Vaiṣṇava family and those who have got their birth in rich, very aristocratic family, they should consider that, "This advantage is given to me by Kṛṣṇa. Because in my last life I could not finish my business of bhakti-yoga, now I have got it." Therefore I said to the Americans that, "You have got wealth; you have got education; you have got beauty. This is the asset of your pious life. Now you utilize it for Kṛṣṇa consciousness. Then your life is perfect." So not only in America—everywhere, it is not easy that one man is born immediately very rich and one man is born in very poor family or very ugly family. There is distinction. There is some superior authority. It is not accident. Karmaṇā daiva-netreṇa jantur dehopapatti (SB 3.31.1). A living entity gets his body by superior administration, by nature's quality. There is big science.
So if you become Kṛṣṇa conscious, then your life is secure, guaranteed. If you make complete the Kṛṣṇa conscious life in this life, then tyaktvā dehaṁ punar janma naiti mām eti (BG 4.9). That is wanted. But don't be neglectful. Those who have taken to Kṛṣṇa consciousness, they should be very serious. Why should you take another chance of getting birth in a very rich family or brāhmaṇa family? That is also risky, because it is no guarantee. Because generally, those who are rich, they don't care for Kṛṣṇa consciousness, "Oh, this Kṛṣṇa consciousness is meant for the poor fellow." Or if somebody is born in a brahmin family, he is also puffed up. He is thinking, "Oh, these are mlecchas, yavanas, Americans. Oh, I am brāhmaṇa. I am born in a very high family." Like that. That is a cause of falldown, yes, proud, pride, unnecessary pride. A Vaiṣṇava is very humble. Tṛṇād api sunīcena taror api sahiṣṇunā amāninā mānadena (CC Adi 17.31 / CC Antya 20.21, Śikṣāṣṭaka 3). We have already discussed. Titikṣavaḥ kāruṇikāḥ suhṛdaḥ sarva-dehinām (SB 3.25.21).