Our main business is how to turn the face of the bewildered conditioned souls towards Krsna

Expressions researched:
"our main business is how to turn the face of the bewildered conditioned souls towards Krsna" |"this Krsna consciousness movement is just trying to turn the face of the people towards the Supreme Lord"

Nectar of Devotion Lectures

Our purpose is not to construct big, big buildings. That is required for propaganda work, for giving shelter to people. But our main business is how to turn the face of the bewildered conditioned souls towards Kṛṣṇa. That is our method. That is our main purpose.

The Nectar of Devotion -- Vrndavana, November 11, 1972:

So people do not know that our only business is to take shelter of the lotus feet of Kṛṣṇa. That is the only business. We have no other business. Any other business means we are becoming entangled in this material world. And the aim of human life is to get out of these clutches of material world. People do not know it. They do not know. Na te viduḥ svārtha-gatiṁ hi viṣṇum (SB 7.5.31). So it is very difficult; still, Caitanya Mahāprabhu ordered to distribute this knowledge all over the world. So let us try. Even the people do not take our instruction, that is not our disqualification. Our qualification is let us try our best. The māyā is very strong. To take the living entities out of the clutches of māyā is not very easy thing. My Guru Mahārāja used to say... He had so many temples all over India, and he used to say sometimes that "If by selling all these properties, temples, if I could turn one man to Kṛṣṇa consciousness, then my mission will be successful." He used to say that. So our purpose is not to construct big, big buildings. That is required for propaganda work, for giving shelter to people. But our main business is how to turn the face of the bewildered conditioned souls towards Kṛṣṇa. That is our method. That is our main purpose. Therefore, Bhaktivinoda Ṭhākura and other Vaiṣṇavas, they did not advise to give much attention for constructing big, big temples and maṭhas. Because if our attention is diverted towards these material things... Material things means, as I have repeatedly explained, forgetful of Kṛṣṇa. Otherwise there is no, nothing material. It is illusion. Illusion means actually there is nothing material. How it can be material? If the Supreme Lord is Supreme Spirit, everything is coming from Him, so what we call the material energy, that is also coming from the Supreme.

But the difficulty is that in this inferior energy... Inferior energy means where there is possibility of forgetting Kṛṣṇa. Actually, that is the fact. People are engaged in so many activities. We can see it very nicely in the Western countries. They are inventing so many modern facilities. But the result is they're forgetting Kṛṣṇa. That is material. Material means forgetfulness of Kṛṣṇa. Otherwise, there is nothing except Kṛṣṇa. Idaṁ hi viśvaṁ bhagavān ivetaraḥ. Prahlāda Mahārāja, yes, Nārada Mahārāja said that "This world is Kṛṣṇa." Idaṁ hi viśvaṁ bhagavān ivetaraḥ. "But it appears like that it is different from Bhagavān." Actually, there is... For a mahā-bhāgavata, he has no such conception, material conception, because he sees everywhere Kṛṣṇa. Sthāvara-jaṅgama dekhe nā dekhe tāra mūrti (CC Madhya 8.274). He's seeing one tree, but he is, he's forgetful of the tree. He's seeing energy of Kṛṣṇa. As soon as he sees the energy of Kṛṣṇa, he sees Kṛṣṇa. Therefore instead of seeing the tree, he sees Kṛṣṇa. Because one after, after, coming, reference to the context. As soon as he sees anything we call material, he sees this is the conversion of the energy. Pariṇāma-vāda. Sarvedam akhilaṁ jagat. Parasya brahmaṇaḥ śaktiḥ. Parasya bra... Just like as soon as you see the sunshine, you see immediately sun. Is it not? In the morning, as soon as you see within your window the sunshine, immediately you remember sun and you are confident sun is there. Without sun, how there can be sunshine? Similarly, whatever we see, if we immediately see Kṛṣṇa, with reference to that particular thing... Because that particular thing is the manifestation of the energy of Kṛṣṇa. So those who have understood Kṛṣṇa along with His energies, he sees the energy, because energy is not different from the energetic, he sees immediately Kṛṣṇa. Therefore, he does not see anything except Kṛṣṇa. So therefore, for him, there is no material world. There is no material world. To a perfect devotee, there is no material world. Everything is spiritual. Sarvaṁ khalv idaṁ brahma. He sees everything Brahman.

So we have to make our eyes to see Kṛṣṇa. Tat-paratvena nirmalam.

sarvopādhi-vinirmuktaṁ

tat-paratvena nirmalam

hṛṣīkeṇa hṛṣīkeśa-

sevanaṁ bhaktir ucyate

(CC Madhya 19.170)

Tat-paratvena. As soon as we are in Kṛṣṇa consciousness, our seeing, touching, smelling—everything become nirmala, purified. Then we can immediately see Kṛṣṇa. These eyes, so long it is not purified, we cannot see Kṛṣṇa. As soon as it is purified, you see Kṛṣṇa. As soon as it is purified, you see Kṛṣṇa, nothing but Kṛṣṇa. So this is the process. So devotional service means purification.

General Lectures

This Kṛṣṇa consciousness movement is just trying to turn the face of the people towards the Supreme Lord and by practical application of the knowledge in life, brahmacārī, gṛhastha, vānaprastha, sannyāsa... This is the process. It is not sectarian process.

Lecture -- Los Angeles, December 4, 1968:

So this is the process. This is the process of understanding the Supreme Personality of Godhead, and the process is recommended that one should become freed from the designation. Because designation, accepting the designation, means ignorance. That is ignorance. So we have to transcend this position of designation. Sarvopādhi-vinirmuktaṁ tat-paratvena nirmalam (CC Madhya 19.170). And by reviving our lost relationship with the Supreme Lord, we become cleansed. That is brahminical stage. Sarvopādhi-vinirmuktaṁ tat-paratvena nirmalam. Nirmalam means cleansed, and hṛṣīkeṇa hṛṣīkeśa-sevanam. When your consciousness is cleansed, then you can only render service to the Lord. Otherwise not. So long our consciousness is not clean, consciousness is polluted, there is no possibility of rendering service to the Lord. Hṛṣīkeṇa hṛṣīkeśa-sevanam. Hṛṣīka, hṛṣīka means senses purified by being freed from designation. When it is purified in connection with activities of Kṛṣṇa, or God, then he can render service to the Lord, Hṛṣīkeṇa. That is called bhakti. This is bhakti. Bhakti is nothing artificial. It is the activity of healthy stage. Just like a man, when he is diseased, his activities are differing from the man who is cured and healthy. To become healthy does not mean to kill the patient. To kill..., not to kill him, but to cure him from the disease, that is real treatment. The whole treatment of the human society should be like that: to cure him from the disease of forgetfulness his relationship with God. Then when he is cured, when he is in healthy state, then there will be no more trouble in the world. Peace and prosperity can be established when people are no more in the designated stage, when he is free. So it is not expected, however, that cent percent population of the world will be such free from all contamination. But even a certain percentage only, even most insignificant, one percent or less than that, millions in one, then the face of the world will change.

So this Kṛṣṇa consciousness movement is just trying to turn the face of the people towards the Supreme Lord and by practical application of the knowledge in life, brahmacārī, gṛhastha, vānaprastha, sannyāsa... This is the process. So it is not sectarian process. Just like students can be picked up from any society, similarly, person inclined to understand the science of God can be picked up from any society. There is no question of designation. It is not that it is meant for the Hindu or meant for the Christian, meant for the Buddhist. Anyone who is interested in the science of God, they are welcome in this movement, Kṛṣṇa consciousness.