We love everyone, even the animals. But because human beings can understand the Kṛṣṇa philosophy, therefore we hold meetings of the human beings. But still, whenever we get opportunity, we give protection to the animals. We give them prasādam. We do not prohibit even some animal comes to hear. They also hear some, sometimes. The hear, hearing is there. Everyone can hear. Even they do not understand what is Hare Kṛṣṇa, if you chant loudly Hare Kṛṣṇa, even the ants and insect who is hearing, he'll be delivered, because it is spiritual vibration. It will act for everyone. We... Just like fire. The fire will act, either you are human being or insect. If you touch fire, it will do its work. Similarly, Hare Kṛṣṇa mahā-mantra is transcendental vibration. When we chant loudly, anyone who hears—it doesn't matter whether he's man, animal, tree, insect—anyone who will hear, he'll get profit. This is transcendental vibration. Just like when there is... Not to speak of this transcendental vibration, even the vibration of cloud, that is also Kṛṣṇa. Kṛṣṇa says in the Bhagavad-gītā: śabdaḥ khe pauruṣaṁ nṛṇām. Raso 'ham apsu kaunteya prabhāsmi śaśi-sūryayoḥ (BG 7.8). So animal has no realization that "Here is Kṛṣṇa," but a human being, after attending sat-saṅga, devotee's, association of the devotees, he can understand: "Oh, here I am drinking water. Now in the Bhagavad-gītā it is said, raso 'ham apsu kaunteya. So this taste of water is Kṛṣṇa." He remembers immediately Kṛṣṇa. That means he immediately associates with Kṛṣṇa. This is the process. Either you remember... Śravaṇaṁ kīrtanaṁ viṣṇoḥ smaraṇaṁ pāda-sevanam, arcanaṁ vandanaṁ dāsyam (SB 7.5.23). Any way, when you hear about Kṛṣṇa, you are associating Kṛṣṇa. You are chanting about Kṛṣṇa. You are associating with Kṛṣṇa. You are remembering, smaraṇam, that is also Kṛṣṇa.
So Kṛṣṇa says in the Bhagavad-gītā, raso 'ham apsu kaunteya. He's teaching how to become Kṛṣṇa conscious. It's not difficult at all. He says... Everyone drinks water. Who can say that "I do not drink water"? Then, then why you have not seen Kṛṣṇa? Kṛṣṇa says, raso 'ham apsu kaunteya (BG 7.8). So as soon as you taste, you understand what is Kṛṣṇa. What is the difficulty? If you try to understand Kṛṣṇa in this easy way, gradually Kṛṣṇa consciousness will develop.
- nitya-siddha kṛṣṇa-bhakti sādhya kabhu naya
- śravaṇādi-śuddha-citte karaye udaya
Kṛṣṇa consciousness is there in everyone's heart, because everyone is part and parcel of Kṛṣṇa. Just like part and parcel of gold is gold. There may be some dusty cover, but it has to be cleansed. That's all. Then it becomes gold. Similarly, everyone is Kṛṣṇa conscious. But on account of his association with matter, he, he's thinking that he's different from Kṛṣṇa. Otherwise every one of us... Mamaivāṁśo jīva-bhūtaḥ (BG 15.7). Everyone is Kṛṣṇa's part and parcel. Part and parcel of Kṛṣṇa means part and parcel of gold. As you understand part... A little drop of sea water, it is also, contains the same ingredients. Similarly, we have also got the same ingredients, as Kṛṣṇa has got. The difference is He's big. Aṇor aṇīyān mahato mahīyān. We are small, particle.
So Kṛṣṇa consciousness is our natural... There is. But, at the present moment, on account of our association with māyā, the material energy, we have forgotten Kṛṣṇa. Kṛṣṇa bhūliya jīva bhoga-vāñchā kare (Prema-vivarta). That forgetfulness is manifested by our desire to enjoy this material world. Bhoga-vāñchā. Everyone is trying to enjoy this material world to his best capacity. That is called material world. Only the Kṛṣṇa conscious persons, they are not trying to enjoy this material world, but they are trying to dovetail everything in the service of the Kṛṣṇa. That is the difference. Anāsaktasya viṣayān yathārham upayuñjataḥ. Just like we eat Kṛṣṇa prasādam. Everyone is eating. We are also eating. But we don't eat directly. Whatever we prepare, whatever we collect, first of all we offer to Kṛṣṇa. Because we think, we think—and it is a fact—the thing is of Kṛṣṇa's. Kṛṣṇa has given. You cannot manufacture rice, dhal or wheat in your factory, neither fruit, nor milk. It is given by Kṛṣṇa. Eko bahūnāṁ vidadhāti kāmān. He's giving. One has to acknowledge, "Yes, it is given by Kṛṣṇa. It is Kṛṣṇa's. So let me offer it first of all to Kṛṣṇa, then take the prasādam." This is Kṛṣṇa consciousness. Where is the difficulty? Everyone can do it.