So the Kṛṣṇa consciousness movement is meant for releasing all these conditioned soul from this misconception of life. Anyone, any intelligent man can understand that as soon as we identify our activities with the body, then we are fool number one. That is the verdict of Śrīmad-Bhāgavatam. Yasyātma-buddhiḥ kuṇape tri-dhātuke (SB 10.84.13). Anyone who is identifying himself with this body . . . Sva-dhīḥ kalatrādiṣu: "And family members, wife, children, they are as our own men. All others are enemies." Yasyātma-buddhiḥ kuṇape tri-dhātuke sva-dhīḥ kalatrādiṣu bhauma ijya-dhīḥ: "And the land in which we have taken birth, that is worshipable."
People are sacrificing their life in so many ways. The leader are infusing them, "Oh, you are national of this, national of that." Falsely they are working so hard. This is the basic principle, mistake, of the modern civilization—identifying oneself with this body, which he's not.
So by kṛṣṇa-kīrtana, this bodily concept of life is . . . in the beginning it becomes vanquished. A tacit example: you are all boys. You have forgotten that this body is Indian or American. You are Kṛṣṇa's. This is the first installment. Ānanda . . . ceto-darpaṇa-mārjanaṁ bhava-mahā-dāvāgni-nirvāpaṇam (CC Antya 20.12). If this bodily concept of life is removed, immediately all the problems of the world solved. Immediately.
All these great writers, thoughtful men, philosophers, politicians, diplomats, and the United Nation, they are trying to solve the problems of the world, but they are increasing the problem. Andhā yathāndhair upanīyamānās (SB 7.5.31). How they can mitigate? It is not possible, because the basic principal mistake is there.
So Caitanya Mahāprabhu said that ceto-darpaṇa-mārjanaṁ bhava-mahā-dāvāgni-nirvāpaṇam. Bhava, bhava means this material world. Bhava means to become. Bhava and abhava. You take some, accept some body, that is bhava: "I become." And keep myself in this body for some years, utmost hundred years. Then again abhava. Abhava means another change of body.
So this is very botheration, the changing of body. But one who comes to Kṛṣṇa consciousness, there is no more change of body. Tyaktvā dehaṁ punar janma naiti (BG 4.9). A Kṛṣṇa conscious person, after giving up this body, he does not accept any more material body. Then what happens to him? Kṛṣṇa says, mām eti. Tyaktvā dehaṁ punar janma naiti mām eti: "He comes to Me."
So why don't you take this simple formula? Be Kṛṣṇa conscious. How nice it is to become Kṛṣṇa conscious. We are living in . . . not heaven. Heaven is nothing for us. We are living in Vaikuṇṭha in this temple. Anyone can practically see how they came from hellish life; now they are living in Vaikuṇṭha. So Kṛṣṇa consciousness is so nice and so simple. Why people are so foolish they do not take it? What is their complaint?
We are living so nicely that sometimes people are envious, that "These people have no business, no occupation, and they are living in nice house, eating nice kṛṣṇa-prasādam (laughter), and chanting Hare Kṛṣṇa, and dancing!" They're envious. But when we say: "Why don't you come here?" they will deny: "No, sir. I cannot go." (laughter)
Why you are envious? You come and participate and live like us, happily. "No." That he will not. (laughter) And this is the māyā. You see? Māyā will say: "Oh, why you are going there? (laughter) You just come here in the Bowery Street, and as soon as you get some money, you purchase one bottle and lie down." That is life.