Kṛṣṇa, His name, His activities, nāmādi . . . nāmādi means name, form, quality, activities, pastimes, entourage, so many things, ādi. Therefore . . . just like we are chanting Hare Kṛṣṇa, but we cannot understand what is the meaning of Hare Kṛṣṇa. We cannot understand. Nāmādi. Na bhaved grāhyam indriyaiḥ. Indriyaiḥ means the senses. There are so many people are hearing this sound vibration, but why they're not becoming Kṛṣṇa conscious? Because there is no sevā, there is no service. Therefore it is said, ataḥ śrī-kṛṣṇa-nāmādi na bhaved grāhyam indriyaiḥ. But how it will be perceived by the indriyas? Sevonmukhe hi jihvādau. By service. And wherefrom the service begins? It begins jihvādau, beginning with the tongue, beginning with the tongue. This is the service.
So it is a great science, how by tongue . . . actually, our this Kṛṣṇa consciousness movement is to teach people how to engage the tongue in the service of the Lord. This is Kṛṣṇa consciousness. We are requesting everyone, "Chant Hare Kṛṣṇa." That is beginning with tongue. "And take prasādam and go home." That's all. Philosophy later on. Philosophy later on. Because, unless one has got clear brain, unless has actually the senses, purified, one cannot take the lessons of the Kṛṣṇa consciousness movement. Just like this is philosophy. One cannot understand the lessons which are given in the Śrīmad-Bhāgavatam, Bhagavad-gītā . . . therefore in the beginning we do not ask anybody, outsider that, "Read Bhagavad-gītā or . . ." no. "Please come, chant with us Hare Kṛṣṇa." That is required. Chant Hare Kṛṣṇa and you will feel. You'll feel. Because this method will cleanse your heart. The more you chant Hare Kṛṣṇa mahā-mantra, the more you become fit to understand the philosophy of Kṛṣṇa consciousness. That is the process. Sevonmukhe hi jihvādau (Brs. 1.2.234).
So anyone who will stop chanting, he will be a victim of māyā. Always remember it. Therefore we insist, "Please do not forget to chant at least sixteen rounds." That is minimum. The maximum is 300,000. (laughter) As Haridāsa Ṭhākura used to do, three hundred . . . not impractical. But you . . . we cannot do that. Even we cannot complete sixteen rounds, we are so unfortunate. But that does not mean because we are unfortunate, we shall give it up. Try, try, try your best. Then life will become perfect.