The jīva has been referred to as the Lord's marginal potency. The jīva is unpredictable: sometimes he is under the material energy's control, and at other times under the spiritual energy's shelter. But the supreme, infallible Lord never comes under the sway of any of His energies: He forever remains the absolute autocrat, the master of all energies, the Supreme Personality of Godhead, Vāsudeva. All energies emanate from Him, and thus He is the supreme energetic principle. When the two words sva-rāṭ ("independent") and param ("supreme") are used to describe an entity, then He must be the Supreme Personality of Godhead, the eternal cause of all causes. That the Supreme Lord never comes under the influence of māyā is confirmed elsewhere in the Śrīmad-Bhāgavatam (1.11.38):
- etad īśanam īśasya
- prakṛti-stho 'pi tad-guṇaiḥ
- na yujyate sadātma-sthair
- yathā buddhis tad-āśrayā
This is the divinity of the Personality of Godhead: He is not affected by the qualities of material nature, even though He is in contact with them. Similarly, the devotees who have taken shelter of the Lord do not become influenced by the material qualities.
It is the Supreme Lord's special prerogative to descend to this material world and remain unaffected by it and detached from it. And like Him, His pure devotees also remain unattracted by the glare of the phenomenal world. As the Supreme Lord is eternal, liberated, and pure, so are His devotees, whatever situation they may be in. This can easily be understood through a simple example: technological advancement has added things like cinemas to the material attractions nature already has to offer, and yet, strangely, these illusory enticements have failed to attract genuine saints and hermits even to this day. And although we do see that some so-called modern saints and mendicants are addicted to cannabis and tobacco, even they are repulsed by many other modern sensual distractions. If the illusory material world holds little or no attraction for the Lord's devotees, how much less must the Lord Himself be attracted to it! Therefore, although out of ignorance one might claim that mere mortals are God, that does not change the reality—that man is always man and God is always God, and never otherwise.