Vaiṣṇava is he, devotee is he who is very compassionate to these conditioned souls. Kṛpā-sindhubhya eva ca. Kṛpā means mercy, and sindhu means ocean. A devotee is ocean of mercy. He wants to distribute the mercy.
Just like Lord Jesus Christ, he was God conscious, Kṛṣṇa conscious but he was not satisfied in himself. If he would have continued his God consciousness alone, he would not have met crucification. But, no. He wanted to take care of others also, the others should be God conscious. Others should be Kṛṣṇa conscious. He was forbidden by the king not to do that. So at the risk of his life he did it. That is the nature of devotee. Therefore the preacher devotee is the most dearest devotee of Lord. That is stated in the Bhagavad-gītā. They are going outside, they are preaching, they are meeting opposing elements. Sometimes they are defeated, sometimes disappointed, sometimes able to convince, there are different kinds of people. So, not that every devotee is very well equipped. There are three classes of devotees also. But that endeavor, that "I shall go and preach Kṛṣṇa consciousness," is the best service to the Lord. Because they are trying in opposition to elevate people to the highest standard of self-realization.
So one who has seen, one who is in trance of self-realization, he cannot sit idly. He must come out. He, just like Rāmānujācārya. He declared the mantra publicly. His spiritual master said that this mantra, just like that Maharishi came in your country. He wanted to give some private mantra. If that mantra has any power, why it should be private? If at all the mantra has any, why not it should be publicly declared so that everyone can take advantage of that mantra? That is real. It is cheating, you see? So here is no cheating process. We say that this mahā-mantra can save you, we are distributing publicly, no. Free, without any charge. But people are so fools, they are not prepared to take this. They'll hanker after that mantra, after Maharishi. Pay thirty-five dollars and take some private mantra, you see? So people want to be cheated. And here, Hare Kṛṣṇa mantra, these people are preaching without any charge, declaring in the street, park, everywhere, "Come on, take it." "Oh, this is not good." This is māyā, this is called illusion. This is spell of māyā. And if you charge something, if you bluff, if you cheat, oh, people will follow.